Duke helped the NCAA TOURNAMENT ratings.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings analysis follows the chart.
CBS: Anchored by an early Duke vs. North Dakota State game, the 1.9/1.3/1.1 preliminary numbers for Friday’s primetime NCAA TOURNAMENT were better than last year’s 1.2/1.2/1.1.
ABC: FRESH OFF THE BOAT held at 0.6, and SPEECHLESS gained 0.1 to 0.5. 20/20 was up 0.2 to 0.9.
NBC: BLINDSPOT fell 0.1 to 0.4, while THE BLACKLIST rose 0.1 to 0.6. DATELINE remained at 0.5.
FOX: LAST MAN STANDING (0.9), THE COOL KIDS (0.7) and PROVEN INNOCENT (0.4) were all steady.
CW: DYNASTY was up 0.1 to 0.2, and CRAZY EX-GIRLFRIEND stayed at 0.1.
Tonight, CBS’s continuing NCAA TOURNAMENT coverage faces off with NBC’s FIGURE SKATING CHAMPIONSHIPS. On Sunday, INTO THE BADLANDS returns to AMC for its final stretch of episodes.
CABLE RATINGS: Come back Monday for detailed demographic ratings for top cable programs from this day.
PREVIOUS FRIDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS FRIDAY CABLE & BROADCAST NATIONALS
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