NOTE: The preliminary ratings below are inflated by multiple major-market pre-emptions for NFL preseason games, impacting each network. We’re not going to attempt any analysis of the numbers until the finals are in this afternoon. We will point out, though, that the adjustments shouldn’t affect how shows on a network rate relative to one another, so it seems clear that NBC’s SATURDAY NIGHT LIVE summer Weekend Update series premiered quite well, with a preliminary rating 2d for the night only to BIG BROTHER.
DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2).
Ratings comparisons follow the chart.
COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night last year and same night last week.
PREVIOUS THURSDAY NETWORK SCORECARDS (FAST NATIONALS)
PREVIOUS THURSDAY CABLE & BROADCAST NATIONALS
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