A pair of unscripted veterans dominated the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The MLB PLAYOFFS topped Friday cable, with TBS’s games at 0.83/0.56, MLB Network’s game at 0.83, and Fox Sports 1’s game at 0.31.  A&E’s LIVE PD […]

        NETWORK FINALS:  ABC’s NBA game adjusted to 0.8.  In addition, the 9PM DATELINE lost 0.2 in final numbers, and the rerun of THE MASKED SINGER was down 0.1.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On ESPN, the COLLEGE BASKETBALL games were at 0.72/0.24/0.22/0.22/0.18, […]

The fourth Thursday of the season offered a big opportunity for ABC, CBS and NBC, as FOX had to pre-empt The X Factor for a postseason MLB game that no one cares about.  A lot of displaced X Factor viewers decided not to sample the other network fare and scattered to cable.  No broadcast network could claim  an […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

        NETWORK FINALS:  CBS’s NFL PRESEASON game adjusted to 0.8.  In addition, the rerun of AMERICA’S GOT TALENT lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Saturday cable at 0.67, down 0.05 from last week, with the […]

Updated Olympic nightly ratings track and Olympics averages through Thursday, Aug 2.

  As he  usually does, Dick Wolf got the job done. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]