The rest of the week:  Monday,  Tuesday, Wednesday, Thursday and Friday. The Saturday primetime network schedule, such as it is, isn’t worth much attention, being a patchwork of reruns and sports (although we will include estimates for that night in our full-week network projections).  That brings us to Sunday, once the showcase night for […]

> Even diminished from the powerhouse it once was, GREY’S ANATOMY is the foundation of ABC’s drama schedule, and its return to the air after a nearly 2 month absence should lift the network’s Thursday considerably. WHERE WE LEFT OFF:  Things were grim when we last visited Seattle Grace.  Cristina (Sandra Oh) had, unknowingly, operated […]

SUNDAY SPORTS.  The calm before the storm of next week’s Super Bowl Sunday: the most watched sporting event of the year, the most watched telecast of the year, and the most viewed day of the year.  A kind of typical winter Sunday with two NBA games on ABC and a golf tournament on CBS with […]

  Unscripted veterans won Monday’s rating roses. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  NETWORK UPDATE:  In final numbers, SUPER BOWL XLVIII had a 39.3 rating in 18-49s, just slightly below last year’s 39.7 (the latter number excludes the game’s blackout period).  However, in total viewers this was the most-watched Super Bowl–in fact, the most watched network show–ever, with FOX reporting 111.5M sets of eyeballs.  (UPDATED UPDATE:  FOX […]

  A terrible night for everyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

        NETWORK FINALS:  There were significant adjustments (to the next tenth) for WWE SMACKDOWN, THE BLACKLIST and 20/20.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE BASKETBALL was at 0.39/0.29/0.27/0.15, and Big Ten Network had a Top 10 game at 0.23.  Discovery’s GOLD RUSH […]

> NBC has followed up its announcement of its midseason schedule with a surprisingly timid order for 2 back-up scripts for GRIMM.  (In comparison, last month the network ordered 6 back-up scripts for the now-deceased Prime Suspect.)   It’s certainly true that Grimm has only aired 3 episodes thus far of its initial 13 episode order, […]