NETWORK FINALS:  All of Easter Sunday’s low numbers stayed in place, except that 60 MINUTES gained 0.1 in final numbers.       Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  AMC’s THE WALKING DEAD moved toward next week’s season finale with a 5.83, down 0.21 from last week, […]

  NBC easily took another summer Tuesday. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

>In the last post on upscale ratings, we looked at ABC, which has a high number of series that skew substantially toward upper-income viewers but not enough programs with a sizable total audience.  Today, we turn our attention to CBS, which has taken a very different pathway to success: many shows with a large audience […]

Old standbys drew the majority of Monday eyeballs. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

A very similar night last night in the ratings compared to last Monday.  NBC still on top despite a slight cool down, while the rank order of the other networks remains the same. ESPN’s Monday Night Football (Kansas City Chiefs at Pittsburgh Steelers) had a significant impact on the ABC fast nationals, as ABC affiliates in both […]

> ABC is really losing audience on Thursdays at a rapid pace.  They could fall below already-weak NBC on the night.  Charlie’s Angels needs to go, but what are they going to replace it with?  Grey’s Anatomy repeats?  That’s what they did last fall, and all that happened was the time period went from a […]

  Not much of a farewell for AMERICA’S NEXT TOP MODEL. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

        NETWORK FINALS:  The rerun of THE WALL lost 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  News was at the top of cable on Friday, but this time it was CNN’s ANDERSON COOPER 360 in the lead at 0.28/0.38/1.7M, with Fox […]