A brutal night for NBC from Sochi: a preliminary 4.5 adult 18-49 rating from 8:00-11:00 pm, versus a 5.5 rating on the same night in Turin 2006, a 5.4 from Vancouver 2010 and 8.5 from Salt Lake City 2002.  Events last night included: Men’s Figure Skating Final, Men’s Super Combined, Women’s Aerials and Women’s Skeleton.  Also, […]

Here are the full week sports ratings for Monday July 19 through Sunday July 25, 2021.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 200K Persons 2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. Here is the same week two years […]

  The broadcast networks will officially announce their schedules next week at the Upfronts in New York, but before that happens, Mitch Metcalf and I, along with veteran network executive Ted Frank, have put together our own versions–reflecting the needs and possibilities of each network, as we’d previously detailed.     We’ve posted our recommended […]

Updated cable and broadcast rankings this week and last.

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

> Just how big a fan are you of RULES OF ENGAGEMENT?  If CBS dropped it off the top of the Empire State Building, would you jump after it?  Because that’s pretty much what they’ve done by (probably only temporarily) airing new episodes on Saturdays.  The rest of the night isn’t even worth mentioning… The […]

  SIGNIFICANT MOTHER had a passable start. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]