NETWORK FINALS:  The primetime CBS NCAA TOURNAMENT games adjusted to 0.83/1.08.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NCAA TOURNAMENT and related programming occupied the Top 21 slots on Saturday cable, with TBS games at 0.95/0.78/0.61/0.55, TNT at 0.59/0.51/0.31/0.30, and Tru at 0.55/0.51/0.33.  […]

  SUPERSTORE was the latest veteran to return with a loss. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

        NETWORK FINALS:  DEMOCRATIC NATIONAL CONVENTION coverage went up on all the networks: by 0.2 to 1.1 on NBC, by 0.1 to 0.9 on ABC, and by 0.1 to 0.8 on CBS.  In addition, the 8PM episode of HOME FREE gained 0.1, while HOLLYWOOD GAME NIGHT and the LEGENDS OF TOMORROW rerun […]

The NCAA Basketball Tournament, March Madness, began rather quietly Tuesday night with two of “First Four” play-in games.  The 6:30 pm game last night averaged 903,000 persons 2+, somewhat below the 1 million number for the comparable games the last two years, also on TRU TV.  The demographics were also a little below normal for […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS rose 0.16 to 0.65.  The season premiere of AMERICAN IDOL was at 0.93, down 0.24 from the 2021 premiere.  THE ROOKIE aired for the first time since January 30 and rose 0.11 to 0.44. CBS:  60 MINUTES gained 0.16 to 0.68.  The line-up aired for the first […]

  The only original programming on any network last night was also the highest rated show. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over […]

  Some crossovers work better than others. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

        NETWORK FINALS:  NBC’s NHL PLAYOFFS game and FOX’s PREMIER BOXING each gained 0.1 in final numbers, while THE TEN COMMANDMENTS lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Saturday cable wsa dominated by the NBA PLAYOFFS, with ESPN’s games at 1.24/0.92, and […]