ROSEWOOD ended its season quietly. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  […]

        NETWORK FINALS:  DATELINE fell 0.2 in final numbers, and the reruns of WILL & GRACE and SUPERSTORE were each down 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Hallmark took Saturday cable with its latest movie THE CHRISTMAS COTTAGE at 0.68.  A&E’s LIVE PD […]

World Series Game 1 on FOX (New York Mets at Kansas City Royals 10.27.2015) averaged a 4.6 adult 18-49 rating and 15.3 million viewers 2+ in the fast nationals for the prime time portion of the game.  Of course, last night’s game went well beyond 11 pm ET: a 14 inning affair that lasted over […]

    NETWORK UPDATE:  There were no adjustments at all from the preliminary Friday network ratings. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader gave the network 2 of the night’s top 4 shows, with the late Chicago vs. Golden State game leading at 1.34, and the San Antonio vs. New […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  BROADCAST FINALS ABC:  Reruns at 0.48/0.39/0.34. CBS:  A run of the movie MISSION IMPOSSIBLE: ROGUE NATION at 0.25. NBC:  AMERICAN NINJA WARRIOR rose 0.13 to 0.43, and WEAKEST LINK was at 0.24. FOX:  STARS ON MARS premiered at 0.24, and the season premiere of CRIME SCENE KITCHEN was at 0.24, down four-tenths from its […]

>DISCLAIMER: These initial impressions are based on the clips (usually 3-5 minutes) released by the networks to use in their Upfront presentations and for promos.  They’re chosen to sell the show, not to accurately represent it.  So take the reactions below with a large satchel of salt–we may well feel differently about these shows once […]

NBC led the broadcast networks last night with a 1.6 Adult 18-49 rating from 7-11 pm in the preliminary fast nationals, although ESPN’s coverage of the NBA Eastern Conference Finals and HBO’s Game of Thrones are certain to pull ahead when the cable ratings are available tomorrow morning.  NBC started relatively slowly with Dateline at […]