The mostly-scripted summer Thursday scheme isn’t working out well for anyone. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

  NETWORK UPDATE:  THURSDAY NIGHT FOOTBALL adjusted up to 5.9 in final numbers, a point above last week’s game.  Elsewhere, HOW TO GET AWAY WITH MURDER gained 0.1. Broadcast Official Nationals Program Ratings Chart    CABLE HIGHLIGHTS:  The NFL Network piece of THURSDAY NIGHT FOOTBALL didn’t have the same bounce as the network portion, and […]

>See A Word About Busted Pilots On paper, EXIT STRATEGY looked like one of the hot FOX pilots this past season, a high-profile (Ethan Hawke’s first TV project) espionage thriller in the vein of 24 that could inherit that show’s Monday night slot and its House lead-in.  It didn’t happen:  the network chose Terra Nova […]

  BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS gained 0.03 to 0.37, CELEBRITY JEOPARDY was steady at 0.37, CELEBRITY WHEEL OF FORTUNE dipped 0.03 to 0.33, and THE ROOKIE was down 0.03 to 0.27. CBS:  60 MINUTES was at 0.56, a tick off 2 weeks ago when the network didn’t have the late national NFL […]

        NETWORK FINALS:  The AFC CHAMPIONSHIP game adjusted to 11.83, down a bit from the final 12.2 for 2020’s primetime NFC game.  FBI, which began at 10:30PM, had a 1.98 rating.  In addition, there was a significant adjustment (to the next tenth) for AMERICA’S FUNNIEST HOME VIDEOS.         Broadcast […]

  A good night for CBS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the […]

>NCIS celebrates its 200th episode and guides CBS to a narrow victory over FOX, as Glee continues to fade.  The River opens quietly on ABC, while Parenthood on NBC set a season low.               Nightly Adult 18-49 Rating Tuesday      CBS    FOX    ABC    NBC 02.07.2012   3.1    3.0 […]

        NETWORK FINALS:  There were 0.1 bumps for FRESH OFF THE BOAT, KEVIN (PROBABLY) SAVES THE WORLD and THE FLASH in final numbers, while BULL and LAW & ORDER: TRUE CRIME lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  After a weekend of […]