NETWORK FINALS:  The primetime NCAA TOURNAMENT games on CBS adjusted to 1.3/1.3 in final numbers.  Elsewhere, DATELINE fell 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Friday cable was once again all about the NCAA TOURNAMENT, with 15 of the Top 20 slots going […]

        NETWORK FINALS:  Note that the FOX line-up was incorrect, and that the 8PM hour consisted of LAST MAN STANDING at 1.0 (originally listed as an hour at 0.9) followed by THE COOL KIDS at 0.7.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA […]

  We speculated yesterday that HBO might have carefully timed its renewal of THE NEWSROOM not to coincide with the show’s Episode 2 ratings, and we may have been right. HBO:  The Newsroom took a substantial hit from its premiere, down about 350,000 viewers (over 20%) and significantly older than it had been, with a […]

  NETWORK UPDATE:  There were 0.1 bumps for WHAT WOULD YOU DO, the new episode of WHOSE LINE IS IT ANYWAY and the rerun of THE BRIEFCASE, but THE MESSENGERS lost 0.1 in final numbers.  CABLE HIGHLIGHTS:  Discovery’s ALASKAN BUSH PEOPLE dominated Friday cable at 0.97, despite a 0.11 decline from last week.  Lead-out CATCHING […]

The 10PM hour was taken up by news shows concerning some of the saddest of recent events. FOX:  Lacking a news division of its own (let’s pretend its affiliated cable network doesn’t exist), FOX aired its regular line-up.  FRINGE was up 0.2 at 1.1, tying the rerun KITCHEN NIGHTMARES at 8PM. ABC:  The LAST MAN […]

  A tough start to Upfronts week for the networks. ABC:  The season finale of ONCE UPON A TIME was down an ugly 1.1 from last year’s finale, leaving it with a 2.2 that was flat with last week.  Even worse was the 2-hour REVENGE season finale, down 0.2 from last week (and down 0.8 […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  2 networks carried NBA ALL-STAR Weekend events, with TNT’s RISING STARS telecast at 0.69, and ESPN’s ALL-STAR EVENT at 0.60.  Discovery’s GOLD RUSH rose 0.07 to […]