Several TV institutions tottered last night. ABC:  It’s going to be awfully hard to justify a back order for LAST RESORT, which plunged 0.4 to a terrible 1.3.  Perhaps even scarier for ABC was GREY’S ANATOMY.  The show has been steadily sinking since its season premiere (last night’s episode was the first of the fall […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

NBC won Election Night with a preliminary 4.6 adult 18-49 rating in primetime.  This very Voice-like rating is substantially higher than the 3.2 rating NBC has averaged on Tuesday night the first six weeks of the season. ABC also did very well relative to its normal Tuesday performance.  ABC News averaged a 3.8 from 8-11 pm, […]

SEASON TO DATE through eight full weeks (54 nights of official ratings and 2 nights of adjusted fast nationals through Sunday, November 18, 2012): NBC is averaging a 2.79 adult 18-49 rating in prime time (up 14% from the same period last year). CBS is in second place with a 2.34 (down 19%). FOX is in […]

  CBS, in keeping with its CBS-ness, announced a minimal set of tweaks to its schedule for midseason.  The network doesn’t have a lot of needs or vacancies, so it basically just filled those holes it has. To replace Partners on Mondays, the network is going to its pantry and retrieving the season’s supply of […]

Here are the full week sports ratings for Monday December 30, 2019 through Sunday January 5, 2020.  Eligible programs include sporting events on broadcast and cable networks (minimum audience size 300K P2+ live+same day).  Programs are grouped by sport and ranked within each sport by P2+ audience size. For comparison, here is the similar chart for the […]

  OLYMPICS ratings remained down, but took a step in the right direction. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

NBC’s Deception premiered to a 2.0 adult 18-49 rating in the fast nationals last night (very close to our 1.9 rating forecast).  Look for the series to go down a few tenths from here in the next few weeks.  Biggest Loser (2.4 rating from 8-10 pm) beat our 2.1 rating forecast and is off to a solid start. […]