>AMC’s Walking Dead is locking in on a 3.6 rating with Adults 18-49.  The first five weeks of this season for the zombie apocalypse drama:  4.2… 3.6… 3.8… 3.5… 3.6.  Once again, it is easily the highest-rated cable program of the week and far and away the #1 show in the Sunday 9 pm time […]

>ESPN’s Monday Night Football this week was down from a 6.9 to a 5.0 rating this week.  Blame AFC teams and a lopsided score.  Jersey Shore was down a tenth of a rating point and pushed into third place by a very good season premiere of Walking Dead on AMC.  BET’s Hip Hop Awards scored […]

  A dull summer Friday for viewers. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

NBC dominated the broadcast networks on the first Monday of the summer season with a 1.9 rating from 8-11 pm, although NBC will come in behind ESPN which aired Game 1 of the Eastern Conference Finals between the Boston Celtics and Miami Heat (that rating to be released later today along with the other cable […]

  Hardly anyone noticed a FOX premiere. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

> NBC Wednesday = failure. NBC: Another new comedy, another flop. BEST FRIENDS FOREVER, despite some good reviews, could only manage a 1.2 premiere. Which was better than the final 2 episodes of the network’s last try, BENT, which exited with a pathetic 0.8 average. The Betty White comedy reality show OFF THEIR ROCKERS at […]

  BH90210 plunged. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

And the winner isn’t. CBS:  THE TONY AWARDS, with little-known contenders for Best Musical and Best Play, and no movie stars up for any awards, hit an all-time low 1.0, the lowest rating of the night except for FOX animation reruns during the 7PM hour, and lower even than its own 60 MINUTES lead-in.  (To […]