NETWORK FINALS:  The OLYMPICS OPENING CEREMONY went in the wrong direction in final numbers, down 0.2 to 7.5.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Adult Swim was in command of Friday cable, with THE ERIC ANDRE SHOW at 0.50, and MDE WORLD PEACE […]

  A downward trend swept most of the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  BROADCAST FINALS ABC:  JEOPARDY COLLEGE CHAMPIONSHIP gained 0.03 from Tuesday to 0.52.  The season finale episodes of THE CHASE were at 0.37/0.31 compared to last week’s 0.34/0.27. CBS:  BIG BROTHER: CELEBRITY EDITION dropped 0.06 to 0.54, and THE AMAZING RACE was down 0.08 to 0.47.  An NCIS rerun followed at 0.23. NBC:  The WINTER […]

  The news wasn’t tuneful for ONCE UPON A TIME. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

> NEW GIRL is losing that new-show gleam. FOX:  Whether it’s been caused by the accumulated agony of FOX’s 4-sitcom schedule (with I Hate My Teenage Daughter and Raising Hope reruns as lead-ins), the reality results shows on the competing networks, or just viewers deciding they’re not as much in love with Zooey Deschanel as […]

HOMELAND is the first Showtime drama to earn serious (which is to say HBO-level) acclaim (and very likely Emmy consideration) beyond the acting categories, as well as strong ratings, and the network is hoping to build on that success with its latest ambitious series orders. MASTERS OF SEX is based on the real lives of […]

  And they’re off! DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart.   […]

  CBS:  From Mitch Metcalf:  The regular CBS Sunday schedule is on a 45-50 minute slide.  The NCAA tournament ran over to about 7:50 pm (North Carolina vs Kansas).  The 3.8 adult 18-49 rating shown above is an adjusted fast national rating, a ShowbuzzDaily estimate of what the official rating will be tomorrow morning when […]