Once again, the NBA FINALS were on top, but far from their previous level. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people […]

  NETWORK UPDATE:  CODE BLACK rose 0.1 in final numbers, which combined with the 0.1 drop for NASHVILLE, gave it a tiny bit of breathing room at 10PM.  ROSEWOOD also rose 0.1, as did EMPIRE, SVU and THE MIDDLE.  (A note on ROSEWOOD:  it jumped from 1.7 to 2.2 in its last 15 minutes, suggesting […]

        NETWORK FINALS:  WINTER OLYMPICS coverage adjusted to 5.4.  In addition, 60 MINUTES gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  HBO’s HERE AND NOW had an unpromising premiere at 0.20 (particularly bad because it had a 0.60 lead-in from another […]

        NETWORK FINALS:  BIG BROTHER gained 0.1 in final numbers, while SHADES OF BLUE and the rerun of TKO: TOTAL KNOCK-OUT lost the same.          Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  SHARK WEEK is the happiest week of the year for Discovery, and it was […]

> The network development season for shows that would go to series in 2012-13 is in full gear, and that means an avalanche of press releases and trade reports that describe many of the deals as “put pilots.”  In recent weeks, Stephen Gaghan, Josh Friedman, Sarah Silverman, Shawn Ryan, Ryan Reynolds, and Greg Berlanti are […]

      NETWORK FINALS:  Game 1 of the WORLD SERIES gained 0.2 in final numbers to 5.6.  Elsewhere, AMERICAN HOUSEWIFE added 0.1.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Even with the World Series as competition, opening night for the NBA season was strong for TNT, as […]

        NETWORK FINALS:  JEOPARDY gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Bravo’s REAL HOUSEWIVES OF NEW JERSEY led Wednesday cable, up 0.03 to 0.45, and REAL HOUSEWIVES OF DALLAS ticked up to 0.26.  ESPN’s NBA doubleheader was at 0.38/0.38.  The […]

  More numbers have been released for Sunday night’s event cable airings, and it was a big night for everyone.  The most voracious bite came from the Season 3 finale of THE WALKING DEAD, setting a new record with 12.4M total viewers for the 9PM initial airing alone.  It also had 8.1M 18-49 viewers, making […]