BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS jumped two-tenths to 0.85, AMERICAN IDOL rose 0.13 to 1.06, and THE ROOKIE was up 0.07 to 0.51. CBS:  60 MINUTES lost 0.02 to 0.62, THE EQUALIZER gained 0.02 to 0.60, NCIS: LA was also up 0.02 to 0.51, and SWAT gained 0.06 to 0.51. NBC:  After […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  The NBA FINALS swallowed primetime once again. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  There were no changes from the preliminary Friday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A&E’s LIVE PD led Friday cable, down 0.17 from its last regular airing on June 21.  Nickelodeon’s SPONGEBOB was at 0.37 (plus a simulcast on TeenNick […]

  The numbers continued trending downward. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Note: The fast affiliate-based ratings below measure what aired on […]

American Idol returned to the air last night, winning the night handily but continuing the show’s long slide from phenomenon to mere mortal status.  The two-hour premiere last night averaged a 6.0 adult 18-49 rating from 8-10 pm, down 19% from last year’s premiere (7.4 rating) and down 38% from the 2011 premiere (9.7 rating). Next […]

>Compared to the same night last year, it was a weak night for FOX and NBC, while CBS and ABC were up one tenth of a rating point.  Updated sweep scoreboards follow and program details can be found by clicking “read more”.            NOVEMBER SWEEP LAST NIGHT          2011 vs 2010 Day 20                  2011    2010          […]