Most of the networks side-stepped the NCAA Championship Game. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  After adjustment for the PGA Championship overrun, 60 MINUTES fell 0.3 and BIG BROTHER gained 0.3.  In addition, the TEEN CHOICE AWARDS lost 0.1, the rerun of THE SIMPSONS dropped 0.3, the rerun of BOB’S BURGERS was down 0.2, and the rerun of AMERICA’S FUNNIEST HOME VIDEOS lost 0.1 […]

  NETWORK UPDATE:  BLUE BLOODS gained 0.1 in final numbers.   Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Discovery’s GOLD RUSH topped Friday cable, down 0.04 from last week to 1.05, with lead-out PACIFIC WARRIORS up 0.06 to 0.41 (possibly helped by an unusually long 4-minute overrun for GOLD RUSH into PACIFIC’s hour), […]

  BROADCAST FINALS ABC:  Reruns at 0.31/0.28/0.20. CBS:  Reruns at 0.33/0.27/0.23. NBC:  AMERICA’S GOT TALENT ticked down to 0.64, and DANCING WITH MYSELF rose 0.08 to 0.36. FOX:  Reruns at 0.21/0.15. CW:  The season finale of SUPERMAN & LOIS was at 0.12, down 0.02 from last week and up 0.01 from the August 2021 finale.  […]

>Game 2 of the World Series averaged a 3.7 Adult 18-49 rating in the fast nationals, down from a 3.9 fast national rating for Game 1.  The official nationals rating for Game 2 should be about a 4.0 this afternoon (compared to a 4.2 for Game 1).  It really is a shame because this is […]

        NETWORK FINALS:  AMERICAN IDOL and THE VOICE gained 0.1 in final numbers, while GOOD GIRLS lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  Sports was firmly at the top of Monday cable, led by TNT’s NBA PLAYOFFS games at 1.54/1.38.  USA’s WWE […]

  BROADCAST FINALS:  ABC’s NBA game was at 0.57.  CBS’s BELLATOR MMA was at 0.18.  NBC’s SNL was up 0.09 to 0.78.  FOX’s COLLEGE BASKETBALL was at 0.10.  CW’s WORLD’S FUNNIEST ANIMALS gained 0.02 to 0.08.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  COLLEGE BASKETBALL was at 0.82/0.52/0.49/0.35/0.32/0.26 on ESPN, and 0.13/0.13/0.11/0.08/0.03 […]

  A largely steady night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]