Fall’s only Thursday pitting NBC and CBS sitcoms against each other. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  The first big volleys of the Fall TV season were… inconclusive. NBC:  The network would be delighted if MYSTERIES OF LAURA could duplicate last night’s 2.1 rating when it airs in its regular timeslot.  On the face of it, the show did a solid job of retaining its 2.3 lead-in from the season finale […]

  NETWORK UPDATE:  Both SCORPION and NCIS: LA gained an additional 0.1 in final numbers.  Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): BETTER CALL SAUL (AMC) was sure to take a hit without the monstrous lead-in that THE WALKING DEAD gave it on […]

> CBS has moved slightly ahead of FOX season to date, while NBC moved past a sagging ABC on a strange Sunday night.  ABC is simply falling apart on Sunday:  its three-week 18-49 rating track for the night is 2.5…2.3…2.0.  As Mitch Salem pointed out earlier this morning, Desperate Housewives and Pan Am are just in […]

  BROADCAST FINALS:  NBC seems to be burning off TRANSPLANT on Saturdays, where it started at 0.12.  FOX’s MLB game was at 0.33.   Broadcast Official Nationals Program Ratings Chart   CABLE HIGHLIGHTS:  ESPN’s NHL PLAYOFFS game was at 0.62, and it had a FORMULA 1 race at 0.26 and COLLEGE SOFTBALL at 0.23/0.18/0.16.  TUDN’s […]

Life without The Voice isn’t so much fun. NBC:  Even in our DVR society, where people can watch what they want pretty much when they want, lead-ins still matter.  Thus the replacement of The Voice with oldster reality show OFF THEIR ROCKERS (2 episodes at 1.5/1.8), caused both GO ON and THE NEW NORMAL to […]

> FOX’s New Girl starring Zooey Deschanel is the clear standout so far this week.  At a 4.7 Adult 18-49 rating, New Girl’s series debut was the highest rated show on any network last night, rising 24% from its Glee lead-in.  This is an impressive showing from the freshman comedy. On CBS, Unforgettable made its […]

The second Friday of the new season was down 16% in the fast nationals from last year (4.7 rating with Adults 18-49 TOTAL for the four broadcast network versus 5.6 the same night in 2011). It’s pretty much a disaster for CBS and FOX on this night.  CBS has plunged 31% on the night from […]