An easy win for CBS. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

        NETWORK FINALS:  SUNDAY NIGHT FOOTBALL adjusted to 4.6, down a full point from last week’s game.  In addition, KIDS SAY THE DARNDEST THINGS gained 0.1 in final numbers, and SHARK TANK lost the same.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  It was finale […]

      NETWORK FINALS:  ABC’s NBA game adjusted up sharply in final numbers, from 1.1 to 1.9.  CBS’s NCAA TOURNAMENT coverage adjusted to 1.9, and 48 HOURS lost 0.2.        Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  The NCAA TOURNAMENT was king of Saturday cable, with all of the […]

  CW:  The premiere of the final season of NIKITA may make CW wonder why it bothered, with a virtually invisible 0.2.  That was even worse than the 0.3 for THE CARRIE DIARIES, even with last week. NBC:  After more than a week of JFK specials, those interested had likely been sated elsewhere, as WHERE WERE […]

      NETWORK FINALS:  There were no changes from the preliminary morning ratings.           Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA PLAYOFFS games topped Tuesday cable at 1.41/1.40, and the network’s afternoon UEFA match was at 0.32.  NBC Sports Net’s NHL PLAYOFFS game was at […]

> One of the most highly-anticipated premieres last night (of a show with a long and torturous road through development and on to the air) came and went very quietly.  FOX’s Terra Nova didn’t exactly flop, but it certainly has to be rated a big disappointment.  In contrast, CBS has positioned itself as the network […]

  BROADCAST FINALS ABC:  THE BACHELOR rose a tenth to 0.77.  THE GOOD DOCTOR returned from hiatus at 0.38, down 0.11 from its last airing on November 22. CBS:  The line-up aired for the first time since January 24, with THE NEIGHBORHOOD down 0.11 to 0.61, BOB HEARTS ABISHOLA down 0.03 to 0.55, NCIS down […]

  9-1-1 needed no emergency assistance. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]