NBC Monday moved up again, a 4.3 Adult 18-49 prime time rating in the fast nationals (probably a 4.4 in the official nationals). CBS and ABC are even with recent weeks.  FOX earned a 1.3 in the fast nationals for Game 2 of St Louis vs San Francisco.  We’ll say the game goes up to […]

  Finales, midseason and otherwise.  DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows the chart. ABC:  The […]

>It’s the third week of the season and sampling starts to settle down and viewing patterns begin to emerge.  On Tuesday, New Girl remains the hit of the season, but other than that, the night is kind of blah.  FOX won with a good but not dominant 3.6 rating and CBS made it interesting with […]

It was another night where preliminary ratings won’t necessarily mean very much.  The entire CBS schedule was pushed 18 minutes in most of the country because the PGA CHAMPIONSHIP ran late, and there were NFL preseason preemptions affecting NBC and FOX.  Final ratings tomorrow morning will be more accurate. DEMOGRAPHIC DETAIL: For each broadcast program (or […]

World Series Game 2 is losing to the CBS Thursday lineup in the fast nationals (2.9 to 3.2 with Adults 18-49), but the game should rise to about a 3.3 in the official nationals when the Western live viewing is tabulated correctly.  This assumes a fast-to-official nationals increase of about 14%, similar to Game 1’s […]

        NETWORK FINALS:  CHRISTMAS IN ROCKEFELLER CENTER and CHRISTMAS SPECTACULAR each gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s COLLEGE BASKETBALL games were at 0.42/0.34/0.32/0.11/0.11.  TNT’s ALL ELITE WRESTLING jumped 0.16 to 0.42.  On Bravo, REAL HOUSEWIVES OF ORANGE COUNTY […]

        NETWORK FINALS:  All the changes were on NBC, where THE VOICE and THIS IS US gained 0.1 in final numbers, and NEW AMSTERDAM lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  USA’s WWE SMACKDOWN regained the Tuesday cable lead, down 0.06 to […]

  BROADCAST FINALS ABC:  Game 2 of the NBA FINALS was at 3.71, roughly the same as Game 1.  CBS:  Reruns at 0.38/0.22/0.21/0.22. NBC:  Reruns at 0.12/0.25 were followed by a JURASSIC WORLD tie-in special at 0.28. FOX:  Preceded by reruns at 0.13/0.20/0.18, new DUNCANVILLE episodes were at 0.13/0.12. CW:  The broadcast feed of the […]