A slow start for 2018. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

>American Idol rebounded last night, pushing FOX to another Thursday win.  But CBS was the real winner last night.  With mostly repeats, they earned a strong second place finish on the night with four comedies and a drama.  Most likely next fall, a configuration like last night’s will dominate this important night when original episodes […]

  NBC shook things up last night, to mixed effect. NBC:  A 2-hour THE VOICE hurt the 9PM competition, but resulted in a 3.7 for itself, the lowest Voice rating in weeks (down 0.4 from last Tuesday).  Putting GRIMM at 10PM gave the network a 2.0, its best rating in that slot since Parenthood ended its season (the […]

        NETWORK FINALS:  CELEBRITY FAMILY FEUD gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  On HBO, I’LL BE GONE IN THE DARK premiered at 0.09, preceded by PERRY MASON steady at 0.09, and followed by LAST WEEK TONIGHT up 0.03 to […]

  Almost nothing new. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. ABC:  […]

        NETWORK FINALS:  ABC’s NBA game adjusted up to 1.0, and the 2 hours of DATELINE lost 0.1/0.2 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As COLLEGE BASKETBALL heads to the NCAAs, ESPN’s games were at 1.23 (Duke vs. North Carolina)/0.81 (Michigan […]

  BROADCAST FINALS ABC:  Airing for the first time since March 28, THE ROOKIE (just renewed) fell a tenth to 0.39, THE ROOKIE: FEDS lost 0.05 to 0.27, and the also just-renewed WILL TRENT was down 0.04 to 0.25. CBS:  The FBI franchise had the mothership down 0.05 to 0.41, FBI: INTERNATIONAL down 0.04 to […]

  BROADCAST FINALS ABC:  THE GOLDBERGS dropped 0.09 to 0.58, THE WONDER YEARS fell a tenth to 0.40, THE CONNERS lost 0.08 to 0.48, and HOME ECONOMICS was down 0.03 to 0.35.  THE CHASE completed the down night by slipping 0.02 to 0.31. CBS:  THE PRICE IS RIGHT AT NIGHT rose 0.13 to 0.74, THE […]