NETWORK FINALS:  Game 3 of the NBA FINALS adjusted to 4.6, down a big 1.8 from 2018’s Game 3.  Elsewhere, THE AMAZING RACE gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  THE CMT MUSIC AWARDS aired on multiple Viacom networks:  […]

  Unlike last Saturday, when the Notre Dame game was dominant, last night’s ABC and FOX games were close in appeal, with ABC at a preliminary 1.0 and FOX at 0.8.  NBC had NASCAR at 0.4, and CBS followed 0.4/0.6 reruns with 48 HOURS at 0.7. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the […]

  The NFL PRESEASON took the night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  Another quiet Friday on the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis follows […]

          NETWORK FINALS:  THE FACES OF FAMILY SEPARATION and the SWAT rerun lost 0.1 in final numbers.        Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  As expected, Saturday TV was dominated by ESPN’s pair of CFP SEMIFINAL games at 5.56 (with simulcasts on ESPN2 at 0.13 […]

  BLUE BLOODS returned from a month off. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

The second night of the Republican National Convention declined to 19.4 million persons 2+ across the three broadcast networks and three cable networks in the 10-11 pm ET hour (from 22.5 million Monday) and now slightly below the comparable night in 2012 and 2008.   Viewing in the 25-54 sales demographic really suffered, falling to 5.7 […]

With the 2016 Democratic National Convention kicking off in Philadelphia, we will be covering the daily ratings battle for the television audience starting Tuesday afternoon, just as we did for the RNC in Cleveland.  Beyond the number of viewers watching, it is often helpful to take a step back and look more deeply at who is watching. Specifically […]