THE MASKED SINGER stayed on top. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

  BIG BROTHER loomed over the rest of the network line-ups. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

  RENT wasn’t particularly live in any respect. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  BROADCAST FINALS:  ABC’s NBA game was at 0.64.  The broadcast presentation of the NAACP IMAGE AWARDS on CBS was at 0.16.  NBC’s SATURDAY NIGHT LIVE returned at 0.71.  FOX’s COLLEGE BASKETBALL was at 0.32.  On CW, MASTERS OF ILLUSION ticked up to 0.05, and WORLD’S FUNNIEST ANIMALS ticked down to 0.03.   Broadcast Official […]

NETWORK UPDATE:  THE VOICE and THE FLASH each gained 0.1 in finals. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  History’s THE CURSE OF OAK ISLAND took Tuesday honors, up 0.09 from last week to 0.94, and with lead-out HUNTING HITLER up a tick to 0.52.  Discovery’s MOONSHINERS took a 0.18 leap to […]

    NOTE:  Due to Thanksgiving, comparisons are to 2 weeks ago unless otherwise noted.   NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 5.0, down 1.1 from the Thanksgiving night game.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  NFL Network’s portion of THURSDAY NIGHT FOOTBALL was at 0.77, […]

Tuesday preliminary broadcast ratings (adult 18-49 ratings for last night, the same night last year and same night last week). DEMOGRAPHIC DETAIL The chart above goes beyond the adult 18-49 rating, adding other key advertiser sales demographics (adult 18-34 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares), and total viewership […]

        NETWORK FINALS:  The WINTER OLYMPICS Closing Ceremony got a big 0.6 bump in final numbers, while the preceding OLYMPIC GOLD special lost 0.3 and the AP BIO preview gained the same.  In addition, due to a NASCAR overrun, only a few minutes of the BROOKLYN NINE-NINE rerun ran across the country. […]