Note: The NBC numbers below (NFL Wildcard Game coverage in the Eastern/Central time zones and mostly local programs in the primetime hours in the West) will go up around 15% to 20% in the official nationals on Tuesday morning. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key […]

NBC won Saturday night with a 1.5 preliminary Adults 18-49 rating (subject to upward revision due to the live broadcast feed to the west coast).  Coverage of the third round of the U.S. Open golf championship from Olympic Club in San Francisco earned a 1.5 preliminary rating from 8-10 pm and a 1.6 rating from […]

        NETWORK FINALS:  There were no significant adjustments to the preliminary Saturday ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s UFC PRELIMS led Saturday cable at 0.54, with the network’s COLLEGE BASKETBALL at 0.30/0.27/0.23/0.21.  Lifetime’s SALT-N-PEPA movie was at 0.45, with lead-out specials at […]

A rerun has the highest score of the night. ABC:  DUETS had an ignominious exit with a series low 0.9. WIPEOUT was down 0.2 from last week to 1.6, but ROOKIE BLUE won its hour with 1.4, up from last week. CBS:  Reruns of THE BIG BANG THEORY are a ratings powerhouse, cleaning up on […]

CBS is looking like a 1.50 rating for the week of August 20-26, enough for a share of first place this week but down 10% from the same week last year.  The NFL preseason games last year were a 2.0 on Friday (GB at IND) and 1.8 on Saturday (NE at DET), while this year […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

The second Friday of the new season was down 16% in the fast nationals from last year (4.7 rating with Adults 18-49 TOTAL for the four broadcast network versus 5.6 the same night in 2011). It’s pretty much a disaster for CBS and FOX on this night.  CBS has plunged 31% on the night from […]

Another winning Monday night for NBC, although the 4.0 adult 18-49 rating in the preliminary fast nationals is actually at the low end for this season.  CBS, ABC and FOX are back to where they were three weeks ago, before the disruptions from the final Presidential Debate on 10.22 and Hurricane Sandy Coverage on 10.29. […]