DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

>CBS was up a touch from last week, thanks to high ratings from the NCAA basketball tournament flowing into prime time.  The bad news is that basketball ended at 7:18 pm, so the impact was not as substantial as if the game had ended around 7:30 or 7:45.  The other broadcast networks were similar to […]

  More season finales, scheduled or otherwise. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

NOTE: The ABC numbers below do not include live viewing in the Pacific Time Zone from 5-8PM, including Las Vegas, Oakland and Los Angeles. The ABC portion of NFL MONDAY NIGHT FOOTBALLshould rise about +15% in the official Monday broadcast nationals. The game also aired as usual on ESPN, and that audience will be available […]

  BROADCAST FINALS ABC:  Returning from an off-week, STATION 19 ticked up to 0.51, and GREY’S ANATOMY was up 0.02 to 0.45.  20/20 was at 0.23.  CBS:  YOUNG SHELDON gained 0.03 to 0.55, GHOSTS ticked up to 0.50, SO HELP ME TODD dipped 0.04 to 0.32, and CSI: MIAMI (back from a 2-week break) was […]

The second night of the Republican National Convention declined to 19.4 million persons 2+ across the three broadcast networks and three cable networks in the 10-11 pm ET hour (from 22.5 million Monday) and now slightly below the comparable night in 2012 and 2008.   Viewing in the 25-54 sales demographic really suffered, falling to 5.7 […]

  BROADCAST FINALS ABC:  The finale of WOMEN OF THE MOVEMENT dropped 0.05 to 0.40, and the final LET THE WORLD SEE was down 0.07 to 0.31. CBS:  YOUNG SHELDON rose a tenth to 0.83, UNITED STATES OF AL held at 0.53, GHOSTS gained 0.03 to 0.68, and B POSITIVE ticked up to 0.50.  BULL […]

>Last night, NBC won the night with an estimated 7.1 Adult 18-49 rating (a 6.0 in the fast nationals that we are estimating will go up to a 7.1 in the official nationals tomorrow).  The game itself starting at 8:15 between New England and the NY Jets posted a 7.3 in the fast nationals, which […]