MACGYVER is still the night’s success story, despite a Week 2 dip. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  A solid night for the Bible. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow […]

  The first coronavirus-inspired entertainment special was a success. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). COMPARISONS TO SIMILAR NIGHTS: Preliminary adult 18-49 ratings versus the same night […]

  If there were any die-hards out there still nursing some flicker of hope that SMASH could survive its move to the basement of network television on Saturday nights, the ratings for its debut (which featured a fairly painful appearance by Liza Minnelli) snuffed them out.  Not only did Smash fall to its all-time low […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). NOTE: ABC fast nationals inflated by local NFL Monday Night Football pre-emption […]

> Silent Night = America’s TV sets during holiday season… FOX:  Reality competition shows are supposed to build as contestants are eliminated and the show nears its conclusion.  THE X FACTOR, though, has been steadily slipping, and as it heads into its final week, it’s now shed 35% of its early ratings.  The show is […]

  ABC:  On another dull summer Friday, WHAT WOULD YOU DO and 20/20 each fell 0.1 to twin 0.9s, after 0.7 for a SHARK TANK rerun. NBC:  Following 0.7 for an AMERICA’S GOT TALENT rerun, DATELINE dropped 0.2 to 0.9. CW:  MASTERS OF ILLUSION and THE MESSENGERS were steady at 0.3/0.2, with a WHOSE LINE […]