On a night dotted with reruns, viewers weren’t really enthused about anything. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of […]

  ABC’s Friday line-up is far from a fairy tale. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  BACHELOR IN PARADISE was already on the way down. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The FOX line-up shrank from last week’s midseason premieres. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  A crossover helped re-launch the ABC line-up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). ###

Not all season finales are created equal. NBC:  THE OFFICE and PARKS & RECREATION aired their season finales last night to no viewer excitement whatsoever:  Office was slightly down from the previous week to 2.2 (0.1 above its all-time low), and Parks was an even 1.7.  The newly-renewed COMMUNITY and 30 ROCK were respectively at […]

  AFTERNOON UPDATE:  As expected, adjusted numbers leveled much of the day’s playing field.  HART OF DIXIE and BEAUTY & THE BEAST reverted to last week’s 0.4/0.3 ratings, while at CBS, HOW I MET YOUR MOTHER ended up down 0.1 from last week at 3.0, and 2 BROKE GIRLS dropped 0.1 to 2.5.  MOM was […]