The last quiet night of the season. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

> The excitement of Premiere Week is over, and shows are settling into their “real” numbers. FOX: The small decline for NEW GIRL (which had another charming episode last night–the show has found its creative groove with remarkable speed) isn’t serious.  What may concern FOX, though, is that they promoted last night’s extremely earnest episode […]

  Labor Day was lethargic for the networks. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  Times are tough even for THE BIG BANG THEORY. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

So much for the monkey. NBC:  ANIMAL PRACTICE lurched into the regular season with an awful 1.4 start, the lowest rated show in primetime (other than on CW) last night.  GUYS WITH KIDS did marginally better at 1.6, but that was still deeply in 4th place for its timeslot.  (Incidentally, in other NBC bad sitcom […]

  Nothing on network TV even managed a 1.0 rating. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

  The endings aren’t going to be happy. ABC:  No one showed up for the last-ditch Friday run of HAPPY ENDINGS, which only managed 0.9/0.7 in its 2 half-hours, probably sealing its fate.  (It’s a sign of where network TV is in general, though, that the 0.9 for its first episode was enough to tie […]

NOTE: The CBS numbers below do not include live viewing from 5-8pm PT on the West Coast, where both opponents in the NCAA semifinal #2 are based. The official nationals for the game (available Tuesday morning) will be at least +20% higher than the CBS time period numbers below.  DEMOGRAPHIC DETAIL: For each broadcast program (or […]