BROADCAST FINALS ABC:  After a rerun SHARK TANK at 0.46, 20/20 was down 0.04 to 0.42. CBS:  Returning from a rerun week, SWAT gained 0.04 to 0.50, FIRE COUNTRY ticked down to 0.51, and BLUE BLOODS was down 0.02 to 0.40. NBC:  Back from a week off, LOPEZ VS LOPEZ fell 0.09 to 0.24, […]

  An already familiar WINTER OLYMPICS story. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). NBC:  WINTER OLYMPICS coverage had […]

  Baseball’s ALL-STAR GAME struck out. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

BROADCAST FINALS ABC:  AMERICA’S FUNNIEST HOME VIDEOS, boosted by the 1.97 for the WOMENS NCAA TOURNAMENT FINALS in the afternoon (up 1.06 from last year’s Finals on ESPN), jumped 0.23 to 0.65.  AMERICAN IDOL was steady at 0.65, and THE COMPANY YOU KEEP ticked down to 0.24. CBS:  Without NCAA games as a lead-in, 60 […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

  AFTERNOON UPDATE:  With the NFL factored out of ABC’s ratings, DANCING WITH THE STARS fell 0.1 to 2.0, and CASTLE dropped 0.2 to 2.2.  However, THE BLACKLIST held its 2.9 (losing in total viewers to Castle). MONDAY CABLE:  MONDAY NIGHT FOOTBALL (ESPN) was inevitably in front with a tremendous 6.1 rating, just slightly behind […]

  People really don’t care for the America’s Got Talent results show.  Discuss amongst yourselves. NBC:  AMERICA’S GOT TALENT plunged 0.6 from last week to 2.3.  However, that was roughly even with the results show on the parallel night last year at 2.2.  AGT still tied for the night’s lead, although that wasn’t enough to […]

  RENT wasn’t particularly live in any respect. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]