Sunday ratings last night, last year and last week.  In the table below, live sports programming (the entire evening on NC and the 7 pm hours on CBS and FOX) has been adjusted to our estimates of the eventual official national ratings, available Tuesday morning after West Coast viewing has been properly counted.   The Sunday […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & […]

THE WEEK.  For the recently completed week ending Sunday (February 4-10, 2013), CBS won again with a preliminary 3.35 adult 18-49 rating for the week.  This week’s win is driven by last night’s Grammy Awards (preliminary 10.3 demo rating, a stunning drop from last year’s 14.1 Grammy Awards).  In fact, last year CBS won Grammy week with […]

  EXTANT didn’t gain much from its timeslot move. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

Updated ratings for the NCAA Men’s Basketball Tournament through the third Saturday of March Madness (the Semfinals). Two games have been added to the CBS averages. CBS is now averaging over 7.7 million viewers 2+ for the tournament to date this year, up a big +28% from last year and the best performance in recent years, as […]

  A drop for the WORLD SERIES. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

Lingerie beats larynxes. CBS:  The VICTORIA’S SECRET FASHION SHOW, while down almost a ratings point from last year’s installment, still scored as the highest-rated show of the night (doubling recent numbers for Vegas in the hour), its rating more than those of ABC and NBC combined.  Earlier in the evening, the 48-year old RUDOLPH THE […]

  CBS had a very CBS audience for its tribute to itself. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]