BROADCAST FINALS ABC:  The NFL PLAYOFFS game was simulcast with ESPN, and the broadcast portion was at 3.81. CBS:  The sitcoms aired for the first time since December 5, with THE NEIGHBORHOOD down 0.12 to 0.40, and BOB HEARTS ABISHOLA down 0.09 to 0.34.  NCIS fell 0.23 from last week’s crossover to 0.33, and […]

  NETWORK UPDATE:  ROOKIE BLUE narrowly avoided a new series low by finding an extra 0.1 in final numbers. THURSDAY CABLE:  Sports ruled the day and night.  As detailed in today’s WORLD CUP SKEDBALL report, the US vs. Germany match had a big 3.0 rating despite the 11AM Eastern start time of the telecast (and […]

  THE ODD COUPLE fit neatly into CBS’s big night. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

> The last Sunday of November sweeps wasn’t music to the ears of anyone. ABC:  The AMERICAN MUSIC AWARDS matched its 2010 number–which would be better news if the 2010 rating hadn’t been its lowest ever, down more than 20% from the year before.  However, that’s still far better than the network has been doing […]

  A pair of evenly matched COLLEGE FOOTBALL games took the night, with FOX’s Baylor vs. Oklahoma State contest edging out ABC’s TCU vs. Oklahoma duel, 1.2 to 1.1.  Elsewhere, two episodes of 48 HOURS were at 0.8/1.0 for CBS, and a run of the family movie FREE BIRDS gave NBC 0.5. ABC preempts its […]

  From a network point of view, the only thing better than a football game is one that goes to double overtime. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and […]

  The hills were mostly alive with the sound of football on network TV last night, but there was some music there too. ABC:  Carrie Underwood and her companions notwithstanding, the 1965 film version of THE SOUND OF MUSIC, which has been airing on network TV since 1976, was up 0.2 from last year’s broadcast […]

NBC grouts another night with its filling of choice. NBC:  So, yes–shoving THE VOICE into just about any timeslot on the schedule will lift both that slot and whatever follows it.  But last night’s special episode pulled a 3.0, one of its lowest rated episodes ever, and 2 full points below CBS at 8PM, and […]