A trio of shows premiered last night, but only one did so impressively. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  NETWORK UPDATE:  ROOKIE BLUE and NY MED were up 0.1 in final numbers–but not THE QUEST.  BIG BROTHER also gained 0.1.  THURSDAY CABLE:  The new series on USA and FX continued to flounder.  On USA, RUSH fell 15% to 0.41, while SATISFACTION was at least stable at 0.44.  Things were even worse at FX, where MARRIED dropped by […]

  So much for superpowers. ABC:  AGENTS OF SHIELD took one of the ugliest Week 2 dives in recent memory, plummeting a horrific 1.6 from last week’s premiere to a very mortal 3.1 rating.  That pulled the rug out from under the rest of the network’s night, as THE GOLDBERGS dropped 0.9 to 2.2, TROPHY […]

  NBC didn’t give GREAT NEWS much of a (seasonal?) send-off. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

The Republican miniseries ends.  Also, last night’s preliminary numbers are more preliminary than usual, because preseason NFL football made for lots of local preemptions. NBC:  An odd evening.  Again, numbers may be skewed by local football, but it appears that facing original scripted competition for the first time all summer was a good thing for […]

    THE BIG BANG THEORY, not so big. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and […]

NFL PRESEASON. The fast nationals for all networks below are inflated by a one- or two-tenths of a rating point by NFL Preseason pre-emptions in the following major markets: ABC (Los Angeles, Houston, Nashville) CBS (Dallas, Cincinnati) NBC (Tampa) FOX (Chicago, Seattle)   DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays […]

It’s good to be one week after Halloween, as week-to-week comparisons in most cases look unusually good after last week’s low holiday numbers.  The exception is wherever The Voice comes into play. ABC:  Everything was up, by as much as half a ratings point in the cases of MODERN FAMILY and SUBURGATORY.  It may be […]