Who says no one watches TV on Friday nights? DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis […]

        NETWORK FINALS:  Now that we have final ratings for CBS, let’s take a look at how the line-up fared.  THE BIG BANG THEORY, at 2.7, was down 0.7 from its Thursday premiere last fall, a 20% drop.  YOUNG SHELDON held its lead-in well at 2.2, which was higher than the 1.9 […]

We spend a lot of time talking about demographics such as adults 18-49 or women 18-34, but those groups are still fairly broad abstractions of the television audience, which of course is made up of individual people.  Although we can’t yet talk about individual viewing behavior, we can in fact look at the audience with […]

  A bit of a bump for Revolution, but not much more good news for the networks last night. CBS:  The upcoming season finale for HOW I MET YOUR MOTHER seems to be exciting no one, as the show hit a season low 2.6, while RULES OF ENGAGEMENT tied its season low 2.1.  In final […]

  BROADCAST FINALS ABC:  JUDGE STEVE HARVEY dropped 0.05 to 0.27, and THE WONDER YEARS was down 0.04 to 0.21.  Reruns followed at 0.17/0.18. CBS:  eruns at 0.44/0.48/0.23. NBC:  LA FIRE & RESCUE lost 0.04 to 0.25, followed by reruns at 0.16/0.15. FOX:  Reruns at 0.23/0.17. CW:  NANCY DREW was steady at 0.03, and RIVERDALE […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday May 16 and Sunday May 17, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for a look at sports ratings from the same weekend last year. Triple Crown: […]

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday October 24 and Sunday October 25, 2015. The 56 markets (out of 210 total) cover about 70% of the US television population. Click here for sports ratings from the same NFL and college football weekend or the same calendar weekend last […]

  We’re a bit more then 2 weeks into the Fall 2014 TV season, most of the new series have had their debuts, and a few selected hours aside, the results aren’t pretty.  We’re going to take a capsule look at where each of the 4 major networks stand (CW is just beginning the roll-out of its […]