Top broadcast and cable programs this week and last.  Shark Week kicked off Sunday on Discovery with the mockumentary Megalodon: Monster Shark at 9:00 pm, which matched the 2.2 True Blood rating with Adults 18-49 on HBO at the same time.  NFL’s pre-season Hall of Fame Game on NBC, also on Sunday, was the top program of the week.  Not shown […]

  The EMMY AWARDS didn’t bode well for the season to come. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

  ABC was… alright. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]

  A fairly stable evening. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the chart. […]

        NETWORK FINALS:  THE VOICE gained 0.1 in final numbers, but the JANE THE VIRGIN season finale lost the same.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA PLAYOFFS game led Monday cable at 2.05, while NBC Sports Net’s NHL PLAYOFFS game was at […]

The networks premiered their Wednesday nights last night (mostly), and they finished in the order we forecast back in May (FOX #1, CBS and ABC fighting for #2, and NBC a distant #4).  But three of the four networks are well below our predicted rating levels and well below the ratings from the Wednesday premiere […]

      NETWORK FINALS:  THURSDAY NIGHT FOOTBALL adjusted to 5.6, down 1.2 from last week’s game. In addition, LIFE IN PIECES gained 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE  HIGHLIGHTS:  NFL Network’s slice of THURSDAY NIGHT FOOTBALL was down 0.28 from last week to […]

  AMERICAN IDOL began its farewell. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons follow the […]