SEASON TO DATE through nine full weeks (60 nights of official ratings and 3 nights of adjusted fast nationals through Sunday, November 25, 2012): NBC is averaging a 2.84 adult 18-49 rating in prime time (up 23% from the same period last year). CBS is in second place with a 2.29 (down 20%). FOX is in […]

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). PREVIOUS SATURDAY NETWORK SCORECARDS (FAST NATIONALS) PREVIOUS SATURDAY CABLE & BROADCAST NATIONALS […]

        NETWORK FINALS:  There were no changes from Thursday’s preliminary ratings.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  TNT’s NBA doubleheader led Thursday cable, with the early Golden State vs. Houston game at 0.95, and the late Clippers vs. Oklahoma City at 0.64.  A&E’s 60 […]

        NETWORK FINALS:  ABC’s NEW YEAR’S ROCKIN EVE adjusted to 2.31/3.55, significantly above last year’s final 2.0/3.2.  NBC’s ESCAPE FROM 2020 adjusted up to 0.88.  In addition, the rerun of MOM moved up to the next tenth in final numbers.         Broadcast Official Nationals Program Ratings Chart     […]

FOX ruled summer Wednesday yet again last night with a 2.4 preliminary Adults 18-49 rating for So You Think You Can Dance from 8-10 pm (down from a 2.7 last week and a 2.8 on the same night last year). It wasn’t like there was any competition on the other networks.  CBS finished a very weak second with a 1.1 […]

      NETWORK FINALS:  SURVIVOR slipped 0.1 in final numbers.         Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  A special hour keyed to the 200th episode of THE BIG BANG THEORY pushed TBS’s CONAN to the top of Wednesday cable at 0.63.  It was tied with Lifetime’s LITTLE WOMEN […]

  Viewers flocked to a classic. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings analysis and comparisons […]

  BROADCAST FINALS ABC:  The annual run of THE SOUND OF MUSIC was at 0.37, down from last year’s 0.6. CBS:  Compared to November 28, the last time the network didn’t have the late national NFL game, 60 MINUTES was up 0.12 to 0.70.  The original movie CHRISTMAS TAKES FLIGHT was at 0.34, followed by […]