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A New Way to Look at TV Viewers: The AUDIENCE MAP of American Idol & Empire

Posted January 9, 2015 by Mitch Metcalf

We spend a lot of time talking about demographics such as adults 18-49 or women 18-34, but those groups are still fairly broad abstractions of the television audience, which of course is made up of individual people.  Although we can’t yet talk about individual viewing behavior, we can in fact look at the audience with […]

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SHOWBUZZDAILY’s Top 25 Wednesday Cable Originals (& Network Update): 1.7.2015

Posted January 9, 2015 by Mitch Metcalf

  NETWORK UPDATE:  Everything remained as-is from the previously reported Wednesday numbers. Ratings in key demos for the Top 25 original cable tWednesday, ratings, spotlight, cable AMERICAN HORROR STORY: FREAK SHOW (FX) returned from its holiday break to easily top Wednesday cable at 1.46.  It was followed by DUCK DYNASTY at 0.87, with lead-out WAHLBURGERS […]

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SHOWBUZZDAILY’s Top 25 Tuesday Cable Originals (& Network Update): 1.6.2015

Posted January 8, 2015 by Mitch Metcalf

  NETWORK UPDATE:  The only adjustment from preliminary numbers was a 0.1 dip for the PARKS & RECREATION rerun on NBC. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): Two big scripted shows returned to their line-ups on Tuesday to lead the night:  THE […]

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SHOWBUZZDAILY WEDNESDAY NETWORK SCORECARD – 1.7.2015

Posted January 8, 2015 by Mitch Metcalf

  FOX got the New Year’s present it wanted.  (Well, mostly.) DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

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SHOWBUZZDAILY’s Top 25 Monday Cable Originals (& Network Update): 1.5.2015

Posted January 8, 2015 by Mitch Metcalf

  NETWORK UPDATE:  CELEBRITY APPRENTICE and the rerun THE ORIGINALS each lost 0.1 in final Monday ratings, while NCIS: LA gained 0.1. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): VH1 returned to the Monday schedule on top, as LOVE & HIP HOP ended […]

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SHOWBUZZDAILY’s Top 25 Sunday Cable Originals (& Network Update): 1.4.2015

Posted January 7, 2015 by Mitch Metcalf

  NETWORK UPDATE:  Final numbers awarded an extra 0.1 to CELEBRITY APPRENTICE, MADAM SECRETARY, THE SIMPSONS, BOOKLYN NINE-NINE, BOB’S BURGERS and CSI. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): The holiday continued for REAL HOUSEWIVES OF ATLANTA (Bravo), THE LIBRARIANS (TNT) and KOURTNEY & KHLOE […]

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SHOWBUZZDAILY’s Top 25 Saturday Cable Originals (& Network Update): 1.3.2015

Posted January 7, 2015 by Mitch Metcalf

  NETWORK UPDATE:  NBC’s NFL WILD CARD GAME adjusted up in final numbers to 8.8. Ratings in key demos for the Top 25 original cable telecasts (plus a few other lower-rated but noteworthy programs): ESPN’s first-ever NFL WILD CARD GAME on Saturday afternoon swamped the rest of cable at 6.95, and the network also had […]

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SHOWBUZZDAILY TUESDAY NETWORK SCORECARD – 1.6.2015

Posted January 7, 2015 by Mitch Metcalf

  AGENT CARTER was creditable, if not heroic, in its debut. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). […]

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