A quick update. SEASON TO DATE through five full weeks (32 nights of official ratings and 3 nights of adjusted fast nationals), NBC is averaging a 2.73 rating in prime time (up 19% from the same period last year). FOX is now second with a 2.37 (down 21%). CBS is now third with a 2.27 (down […]

  Night 6 of the Summer OLYMPICS is typically down, but this year’s drop was more steep than most. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands […]

  Adding THE VOICE to a night always livens things up. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age of 2). Ratings […]

    NETWORK UPDATE:  There were no adjustments from this morning’s ratings. Broadcast Official Nationals Program Ratings Chart     CABLE HIGHLIGHTS:  ESPN’s NBA doubleheader carried the night with 0.90 for the late game, the earlier match was 0.61.  A&E’s DUCK DYNASTY was at 0.62/0.61, compared to last week’s season premiere 0.79/0.78, with lead-out JEP […]

    NETWORK UPDATE:  Nielsen has roused from its holiday slumbers, so we’re beginning to catch up with last week’s fast national ratings.  CODE BLACK and the BLACK-ISH rerun lost 0.1 in final numbers, while EMPIRE and the rerun of THE GOLDBERGS gained the same.  (Note:  the “SP” label for many of the night’s shows […]

  Fans are already starting to miss their favorite serial killer, as DEXTER had the best launch of its run with last night’s Season 8 premiere.  The show had 2.5M viewers, up 100,000 from Season 7’s premiere.  (Demo numbers weren’t released, but should end up at around a 1.4 in 18-49s–which, if true, would mean […]

  GREY’S ANATOMY, with its 16th season premiere, topped everything but football. DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary live+same day key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ shares) and total viewership (thousands of people over the age […]

        NETWORK FINALS:  After adjustment for the MONDAY NIGHT FOOTBALL simulcasts, CMA COUNTRY CHRISTMAS fell 0.3 to 1.0, and CONVICTION dropped 0.4 to 0.6.  CW was less affected, with SUPERGIRL unchanged and JANE THE VIRGIN down 0.1 to 0.4.  In addition, THE VOICE gained 0.1.         Broadcast Official Nationals […]