With the Fourth of July falling on a Wednesday, most of the past week performed like weekend days, driving the seven-day domestic box office haul to one of the highest in recent memory.
The Past Week: Total Box Office Volume
All films in wide release playing between July 2 and July 8 grossed an incredible $381 million, up 44% from the same week in 2011 and up 45% from the four-year average for the comparable week. Year to date (now $5.5 billion for wide-release films) is now 11% ahead of 2011 (up from +9% last week). Similarly, the year-to-date total is now 8% ahead of the more stable multi-year average for the similar period (up from +6% last week).
| Domestic Box Office Volume: All Wide-Release Films through July 8, 2012 | ($ millions) | |||||
| 2011 | 4-year Average | 2012 | vs 2011 | vs 4yr Avg | ||
| Week #27 | $264 | $263 | $381 | +44% | +45% | |
| Year to Date | $4,968 | $5,079 | $5,499 | +11% | +8% | |
The weekend and the week actually could have been even higher if the optimistic Spidey studio estimate had held. Amazing Spider-Man came in at $62.005 million officially for the Friday-Sunday portion of its opening, a fairly high 4.6% below the estimate from Sony (based on Friday and Saturday actual numbers and estimating Sunday’s take). The other (lower) openers were accurately estimated by their studios, however. Savages came in at $16.017 million, only 0.9% below the estimate issued by Universal Sunday morning. Katy Perry: Part of Me came in at $7.138 million for Friday-Sunday, a mere 0.2% below the Paramount estimate.
Updated Estimates of Final Grosses
The ShowbuzzDaily Domestic Grosses (the estimated North American gross when the film ends its run) are summarized below for films released the last six weeks. Pay attention to the final domestic grosses, which are much more important than individual weekend grosses and especially weekend rankings.
| Updated ShowbuzzDaily Domestic Final Estimates | Domestic Final Gross ($ millions) | percentile | |
| Amazing Spider-Man | 281 | 96 | |
| Brave | 241 | 95 | |
| Madagascar 3 | 226 | 95 | |
| Ted | 207 | 94 | |
| Prometheus | 128 | 85 | |
| Magic Mike | 112 | 82 | |
| TP’s Medea’s Witness Protection | 66 | 66 | |
| Savages | 52 | 57 | |
| Moonrise Kingdom | 44 | 52 | |
| Rock of Ages | 40 | 47 | |
| That’s My Boy | 39 | 46 | |
| Abraham Lincoln: Vampire Hunter | 37 | 45 | |
| Katy Perry: Part of Me | 22 | 23 | |
| People Like Us | 14 | 12 | |
| To Rome with Love | 12 | 10 |
Weekend Predictions for the July 13-15 weekend should be posted Wednesday. This weekend features the opening of Ice Age: Continental Drift.
Also, catch the latest update on the ShowbuzzDaily Summer Movie Fantasy Draft, posting soon.
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