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WEEKEND BOX OFFICE PREDICTIONS August 10-12

Weekend #32 of 2012 looks like a fairly typical second weekend of August: the last gasp of summer with three films headed for modest success.  The top 12 films this weekend should total $136 million, up substantially from last...
by Mitch Metcalf
 
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The Sked: Olympic Ratings through 12 Nights — Updated Chart

Updated London Summer Olympic ratings chart.  Preliminary 9.3 Adult 18-49 rating last night (back on track and higher than previous recent summer games on this night). Average through 12 nights now 10.3 rating, down a tenth fr...
by Mitch Metcalf
 
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Broadcast Network Weekly & Summer Averages: The Ratings Bounty of the Olympic Movement

NBC  averaged almost a 10.5 Adult 18-49 rating in prime time the week of July 30-August 5, a cool 814% improvement over the same early-August week a year ago.  NBC deftly kept the weekly rating in double digits by excluding t...
by Mitch Metcalf
 
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The Sked: Olympics Ratings — Into the Final Week

One week to go for the Summer Olympic Games in London, which end with the greatest anti-climax of all:  the Closing Ceremony Sunday night.  The ratings in the final week suffers from viewer fatigue and a dearth of marquee eve...
by Mitch Metcalf
 
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ShowbuzzDaily SUMMER MOVIE DRAFT: August 5 Update

Once again, Team Weil has the only summer movie slate with any significant business this past week, up $108 million to $842 million to date. Team Salem’s slate grew $15 million this past week, to just under $725 million t...
by Mitch Metcalf
 
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WEEKLY BOX OFFICE ACTUALS & YEAR TO DATE: July 30-August 5

Another relatively slow week at the North American box office.  Dark Knight Rises keeps chugging along (still lagging behind the domestic pace of 2008’s Dark Knight but still on track for close to $450 million), but two ...
by Mitch Metcalf
 
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The Sked: Olympics Ratings through Ten Days

NBC changed format a bit Sunday night and aired Michael Phelps: America’s Golden Champion from 7-8 pm, followed by traditional Olympic coverage from 8 pm-midnight, including the men’s 100M dash, gymnastics individ...
by Mitch Metcalf
 
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INTERNATIONAL BOX OFFICE through August 5

Total Recall joins the chart this week in the middle of the pack, with a projected $66 million final domestic total and $6 million to date overseas.  It might get to $95 million overseas ultimately, which would put its eventu...
by Mitch Metcalf
 
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WEEKEND STUDIO ESTIMATES August 3-5

The weekend is looking almost exactly like it appeared yesterday with Total Recall and especially Diary of Wimpy Kid 3 struggling to make an impact, while The Dark Knight Rises holds on at #1.   The ShowbuzzDaily Domesti...
by Mitch Metcalf
 
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The Sked: Olympics Ratings through Nine Nights

Fast national ratings indicate NBC is on track for an 8.3 rating with Adults 18-49 in prime time Saturday night, well below the same night in Beijing but on par with Athens and Sydney.  The 8.3 rating assumes NBC excluded the ...
by Mitch Metcalf
 
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The Sked: Olympics Ratings — Averages through Eight Nights

And so it begins.  As the competition turns away from the pool and the gymnastics arena to the track & field stadium, the nightly ratings begin to drift down.  Last night looks like an 8.1 rating with Adults 18-49 in the ...
by Mitch Metcalf
 
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FRIDAY AUGUST 3 BOX OFFICE RESULTS

The 31st weekend of 2012 is looking like a soft $115 million for the Top 12 films Friday-Sunday, down 27% from the same weekend last year.  Dark Knight Rises stays at #1 as two new films fail to impress.             Tota...
by Mitch Metcalf
 
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The Sked: Olympics Ratings — One Full Week

Updated Olympic nightly ratings track and Olympics averages through Thursday, Aug 2.
by Mitch Metcalf
 
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The Sked: Olympics Ratings through Six Days

“Only” a 9.7 rating with Adults 18-49 for NBC in prime time last night — a little better than the same night in Beijing but actually lagging behind the same night in Athens.  But they’ll be back into th...
by Mitch Metcalf
 
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WEEKEND BOX OFFICE PREDICTIONS August 3-5

Weekend #31 of 2012 looks more like a late August weekend: two films opening with very little excitement.  The top 12 films this weekend should total $116 million, down significantly from last year’s comparable weekend, ...
by Mitch Metcalf
 
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