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Behind the US/Worldwide Weekend Box Office – 7.16.2017

  OPENINGS:  The summer saga of underperforming franchise titles continued with WAR FOR THE PLANET OF THE APES (TSG/20th), with a $56.5M start that’s 22% below the $72.6M opening for Dawn 3 years ago, and just barel...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.25.2017

  OPENINGS:  For a Wednesday opening, TRANSFORMERS: THE LAST KNIGHT (Huahua/Paramount) had a fairly good 27% Saturday bump in the US (by comparison, 2011’s Dark of the Moon went up just 5% on its parallel day), whic...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.18.2017

  OPENINGS:  Despite the advantage of a Father’s Day weekend start, CARS 3 (Pixar/Disney) had the lowest opening of its franchise with $53.5M, 19% below Cars 2, and even 11% behind 2006’s original Cars.  It&#...
by Mitch Salem
 
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Behind the US/Worldwide Studio Scorecard – 6.11.2017

  OPENINGS:  In the US, the launch of THE MUMMY (Perfect World/Universal) could hardly have gone worse with a $32.2M weekend.  Although it’s higher than the openings for Tom Cruise’s recent Jack Reacher title...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.4.2017

  OPENINGS:  WONDER WOMAN (RatPac/Wanda/Ten Cent/DC/Warners) is a big win with $100.5M in the US, and for the DC franchise, the 93% at Rotten Tomatoes may be almost as important a number.  It’s also worth noting th...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.28.2017

  OPENINGS:  PIRATES OF THE CARIBBEAN: DEAD MEN TELL NO TALES (Disney) easily took the weekend worldwide, but it’s another diminishing franchise.  In the US, it had a $62.2M 3-day opening, and although Memorial Day...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.21.2017

  OPENINGS:  ALIEN: COVENANT (TSG/20th) slumped almost as badly on its 2d day of release as the unpopular Prometheus (22% vs 25%), and the result was a lackluster $36M weekend in the US–and even that number includes...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.14.2017

  OPENINGS:  Box office receipts for Mothers Day haven’t been counted yet, but SNATCHED (TSG/20th) is assuming (probably justifiably) that it will be the holiday choice, which brings the studio’s weekend estim...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.7.2017

  OPENINGS:  GUARDIANS OF THE GALAXY VOL 2 (Marvel/Disney) had a solid Saturday hold for a blockbuster, down 9% on its 2d full day of release.  That compares to the performance of the Iron Man sequels, respectively down ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.16.2017

  OPENINGS:  We’ll find out tomorrow if the studio’s $100.2M US weekend estimate for THE FATE OF THE FURIOUS (Universal), which counts on an influx of post-church Easter Sunday Christians, will slip into doubl...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 04.02.2017

  OPENINGS:  We’ll see how the numbers hold up in tomorrow’s finals, but for now at least THE BOSS BABY (DreamWorks Animation/20th) is the weekend winner with $49M, considerably better than expectations.  The...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 03.26.2017

  OPENINGS:  The news was good and bad for POWER RANGERS (Lionsgate).  Its US opening was very solid at $40.5M (even if that number turns out to be a bit overstated, with an ambitious Sunday estimate).  But it carries a...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 03.19.2017

  OPENINGS:  According to published reports, Emma Watson’s deal on BEAUTY & THE BEAST (Disney) starts at a $3M base, but rises to $15M if the film reaches around $750M worldwide.  It seems like Watson can safel...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.06.2017

  OPENINGS:  LOGAN (TSG/20th) was in full control of the weekend at $85.3M, and the most impressive part of that may be the 5% Saturday drop, an even better hold than Deadpool‘s 10% and the 12% for The Wolverine, l...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.19.17

  OPENINGS:  THE GREAT WALL (Legendary/Universal) scraped its way to $18.1M in the US, and should add another $3M or so on Monday.  The $50M it will hope to reach here will barely pay for its US marketing campaign, so th...
by Mitch Salem
 
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