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Behind the US/Worldwide Weekend Box Office – 5.13.2018

  OPENINGS:  Even with a big Mother’s Day bump of 24% (the same as last year’s Snatched), the $18.5M weekend for LIFE OF THE PARTY (New Line/Warners) is the lowest of Melissa McCarthy’s starring career, ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 5.6.2018

  OPENINGS:  OVERBOARD (MGM/Pantelion/Lionsgate) opened in 45% more theatres than Eugenio Derbez’s How To Be A Latin Lover, and had a weekend that was 20% higher at $14.8M.  That’s not the cross-cultural brea...
by Mitch Salem
 
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Beyond the US/Worldwide Weekend Box Office – 4.29.2018

  OPENINGS:  AVENGERS: INFINITY WAR (Marvel/Disney) got the historic opening of its dreams, edging out The Force Awakens with a $250M US weekend, and also becoming the #1 worldwide opening in history with $630M.  That la...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.22.2018

  OPENINGS:  I FEEL PRETTY (Voltage/H Brothers/STX) became the first Amy Schumer movie to dip on its 2nd day of release, indicating weak word of mouth.  Its $16.2M weekend put it in 3rd place for the weekend, with uncert...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.15.2018

  OPENINGS:  Although the numbers are lower, RAMPAGE (New Line/Warners) is playing much like Kong: Skull Island, another giant monster movie judged by parents to be child-friendly.  Rampage rose 20% on Saturday, giving...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.18.2018

  OPENINGS:  TOMB RAIDER (MGM/Warners) was a reboot that no one asked for, and although franchise movies aren’t star vehicles, the casting of Alicia Vikander in the lead didn’t excite anyone either.  Its $23....
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.25.2018

  OPENINGS:  It was no picnic opening against the historic 2nd weekend of Black Panther, and all of the new arrivals may have left some money on the table.  GAME NIGHT (New Line/Warners) fared best, and ran a healthy 25%...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2/18/2018

  OPENINGS:  Disney is the land where dreams come true, but not even their wizards could have imagined the scale of BLACK PANTHER (Marvel/Disney), which has crashed through all expectations–not just as a big-budget ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2.11.2018

  OPENINGS:  FIFTY SHADES FREED (Perfect World/Universal) declined a mild 17% from Fifty Shades Darker to $38.8M, suggesting that Freed will end up around $95M in the US  That wouldn’t be great compared to roughly ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.28.2018

  OPENINGS:  In the US, THE MAZE RUNNER: THE DEATH CURE (20th) had an OK start with $23.5M, down from $32.5M/$30.3M for the first 2 films in the series.  It’s on track for $60-65M here.  However, it’s off to...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.14.2018

  OPENINGS:  THE POST (DreamWorks/Reliance/Participant/20th) expanded to wide release with $18.6M over 3 days (which should become $22M with Monday).  That’s a bit better than the $15.4M 3-day start for Steven Spie...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.7.2018

  OPENINGS:  By horror movie standards, INSIDIOUS: THE LAST KEY (Blumhouse/Universal) didn’t collapse on Saturday (down 13%), and that propelled it to a very solid $29.3M weekend, which among horror product in that ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12.31.2017

  OPENINGS:  ALL THE MONEY IN THE WORLD (Imperative/TriStar/Sony) opened on Monday to an indifferent public that didn’t care about Kevin Spacey being replaced with Christopher Plummer, and nothing has changed over t...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12.24.2017

  OPENINGS:  As we noted on Friday, the 3-day weekend studio estimates are lower than they’d otherwise be, due to lower pre-holiday moviegoing on Saturday and especially Sunday.  That will all change on Christmas D...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 12.17.2017

  OPENINGS:  STAR WARS: THE LAST JEDI (Lucasfilm/Disney) had an excellent Saturday for a blockbuster of its size, dropping 39% from Friday, where The Force Awakens had fallen 43%.  That cemented Last Jedi as the 2nd-high...
by Mitch Salem
 
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