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The Sked: Broadcast Season Averages

A quick update. SEASON TO DATE through five full weeks (32 nights of official ratings and 3 nights of adjusted fast nationals), NBC is averaging a 2.73 rating in prime time (up 19% from the same period last year). FOX is now s...
by Mitch Metcalf
 
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The Sked: Monday Week 5

On the last night affected by a Presidential Debate this election cycle, NBC stayed on top with a 3.8 preliminary rating with Adults 18-49.  (The night featured 90 minutes of commercially-rated programming: an hour of The Voi...
by Mitch Metcalf
 
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The Sked: Wednesday Week Three

Two new shows premiered last night, both at 10 pm: Nashville (2.8 Adult 18-49 rating on ABC) and Chicago Fire (1.9 on NBC).  More on the individual shows below in the network sections, but looking at the networks’ ov...
by Mitch Metcalf
 
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The Sked: Tuesday Week Three — Audience Ennui

Tuesday prime time averages from the third week of the season show a 17% decline in live+same day DVR viewing for the four broadcast networks (from an 11.3 combined Adult 18-49 rating for the four networks on the same night las...
by Mitch Metcalf
 
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The Sked: Monday Ratings Week Three

NBC Monday inched up a tenth of a rating point from the last two weeks — a very solid night top to bottom.  CBS appears to have had a good night (the best Monday in three weeks), but that 2.8 rating is probably inflated ...
by Mitch Metcalf
 
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The Sked: Unofficial Standings for the First Two Weeks of the Season

With two weeks of the new season under our belts (11 nights of official ratings and 3 nights of adjusted fast national ratings), here is how the season stands for the four major networks:   Thanks to The Voice moving int...
by Mitch Metcalf
 
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Broadcast Weekly & Summer Averages through September 2

The week heading into Labor Day is usually forgettable.  Television viewing is always very light the Thursday-Sunday before the holiday, and this past week the broadcast networks suffered through low ratings for the Republican...
by Mitch Metcalf
 
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Broadcast Weekly & Summer Averages through August 26

CBS is looking like a 1.50 rating for the week of August 20-26, enough for a share of first place this week but down 10% from the same week last year.  The NFL preseason games last year were a 2.0 on Friday (GB at IND) and 1.8...
by Mitch Metcalf
 
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Broadcast Network Ratings — The Rough Season Continues

Week 37 of the broadcast season (May 28-June 3) recently concluded, the first full week of summer as defined by the broadcasters with almost all scripted shows in repeats and summer reality shows dominating the airwaves.  The ...
by Mitch Metcalf
 
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The Sked: The Broadcast Season Final Results

With the end of the broadcast season comes a flurry of press releases from the broadcast networks.  FOX had the most to crow about as it won the entire season and the May sweep with Adults 18-49.  FOX’s headline: “...
by Mitch Metcalf
 
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The Sked: Why Are the Networks Upbeat about the Upfront with Such Declining Ratings?

> We may all be looking at the wrong ratings. Each day, attention is paid to the previous night’s television ratings, generally the “Live+Same Day” ratings measuring any viewing of a program live or via DVR pl...
by Mitch Metcalf
 
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The Sked

The Sked: MAY SWEEP UPDATE (through 2 nights)

>With two nights of the May Sweep in (Thursday’s official ratings and Friday’s fast national ratings), here’s an early look at the final major ratings sweep period of the broadcast season, when ratings are mea...
by Mitch Salem
 
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The Sked: Spring Broadcast Ratings–Yes, There Is a Problem

>The New York Times recently ran a story about slumping ratings for the broadcast networks, drawing an immediate response by Bill Gorman of tvbythenumbers.com:  “You can always count on Bill Carter of the New York Ti...
by Mitch Salem
 
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The Sked

The Sked: STATE OF THE SEASON Slouching Toward the Finish Line

>Earlier this month, we looked at the sorry state of broadcast ratings since January.  Since the start of Daylight Saving Time, the outlook hasn’t gotten any better.  Dividing the season to date into thirds, the...
by Mitch Salem
 
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The Sked

The Sked: Estimated Weekly Prime Ratings — January 2-8

>Pending updates from the official national ratings for the weekend, we expect CBS to win the week of January 2-8, 2012 comfortably.  NBC will finish in second place, thanks to a Saturday night prime time NFL playoff game,...
by Mitch Salem
 
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