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The Sked: WEDNESDAY RATINGS May 23 — The End of the May Sweep and the Broadcast Season

American Idol ended its season down a third from last year’s finale, but still over a 6 rating — enough to win the night handily and put the May Sweep away.  Look for a Sweep ratings update posting soon.   FO...
by Mitch Metcalf
 
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Reviews

THE SKED SEASON FINALE REVIEW: “The Good Wife”

  It’s a little churlish, in the face of tonight’s mostly splendid Season 4 finale of THE GOOD WIFE, to point out that for the most part, the rest of the season didn’t quite live up to its high level of ...
by Mitch Salem
 
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Articles

The Sked: The Value of Sports Programming and Updated Full Season Forecasts

What does football mean to the broadcast networks?  For NBC and CBS, NFL coverage (along with other sports, mostly an occasional college football game) accounts for about 20-30% of the entire primetime rating for the network. ...
by Mitch Metcalf
 
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Articles

THE SKED: Summer Broadcast Ratings Update August 1-7

>The broadcast week just concluded (August 1-7) had ABC and FOX battling for first place in Adults 18-49 (such as first place is in the dead of summer).  FOX came down because Sunday’s animated comedies (usually...
by Mitch Salem
 
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Articles

THE SKED PILOT REPORT: CBS’s “2 Broke Girls”

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques sh...
by Mitch Salem
 
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Articles

THE SKED: Broadcast Network On-Air Promotion July 20

>Last night we had our first look at CBS’s current promotional priorities in the one-hour Big Brother at 8:00 pm.  With a fairly light on-air promo load, dramas got the lion’s share of time: Unforgettable (one ...
by Mitch Salem
 
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Articles

The Sked: Sunday Week 5 — FOX Steals a Sunday Victory from NBC

It looks like NBC suffered its first Sunday defeat of the new season.  The Sunday Night Football game certainly out-rated Game 4 of the World Series, but FOX built a commanding lead in the 7 pm hour alone with the controversia...
by Mitch Metcalf
 
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Articles

Broadcast Network Rankings through Jan 13

THE WEEK.  For the recently completed week ending Sunday (January 7-13, 2013), CBS pulled into first place with a preliminary 3.18 adult 18-49 rating, doubling last week’s 1.58 rating.  Two hours this week were unusua...
by Mitch Metcalf
 
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Articles

THE SKED’S BUSTED PILOT THEATRE: “Hail Mary”

> See A Word About Busted Pilots If it’s a procedural, this must be CBS.  HAIL MARY was one of the pilots that had initial buzz around town, and it boasted a casting coup with Minnie Driver in the lead (her first net...
by Mitch Salem
 
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Articles

SKEDBALL: March Madness Ratings as Sweet 16 Begins

Chart updated with persons 2+ audiences for the four games played Thursday, March 26, 2015 (Day 1 of 2 in Sweet 16 Round): Telecast 53: CBS 7 pm #3-Notre Dame 81 #7-Wichita State 70 (ND up 33-30 at half) Telecast 54: CBS 9:49 p...
by Mitch Metcalf
 
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Articles

The Sked: MONDAY RATINGS May 28

NBC dominated the broadcast networks on the first Monday of the summer season with a 1.9 rating from 8-11 pm, although NBC will come in behind ESPN which aired Game 1 of the Eastern Conference Finals between the Boston Celtics ...
by Mitch Metcalf
 
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Articles

Broadcast Weekly & Summer Averages through August 26

CBS is looking like a 1.50 rating for the week of August 20-26, enough for a share of first place this week but down 10% from the same week last year.  The NFL preseason games last year were a 2.0 on Friday (GB at IND) and 1.8...
by Mitch Metcalf
 
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Articles

THE SKED’S TUESDAY NETWORK SCORECARD – 3/19/13

Splash makes a ripple. ABC:  The debut of SPLASH gave the network a 2.6, beating everyone but CBS in the hour, and marking ABC’s best result in that slot all season.  Of course, next week it’ll be facing The Voic...
by Mitch Salem
 
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Articles

The Sked: MONDAY RATINGS June 4

FOX took control of Monday night with a double dose of Gordon Ramsay.  Hell’s Kitchen at 8 (2.4 rating) and MasterChef at 9 (2.3) combined for a 2.4 preliminary rating from 8-10 pm with Adults 18-49.  Last year FOX ...
by Mitch Metcalf
 
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The Sked

The Sked: MAY SWEEP UPDATE (through 2 nights)

>With two nights of the May Sweep in (Thursday’s official ratings and Friday’s fast national ratings), here’s an early look at the final major ratings sweep period of the broadcast season, when ratings are mea...
by Mitch Salem
 
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