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The Sked: Monday Week 8

A very similar night last night in the ratings compared to last Monday.  NBC still on top despite a slight cool down, while the rank order of the other networks remains the same. ESPN’s Monday Night Football (Kansas Ci...
by Mitch Metcalf
 
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Articles

THE SKED: Ad Age Shows Us the Network Money – Part I

  Advertising Age has issued its yearly survey of the actual prices (more or less) being charged by networks for 30-second national ads in their primetime programming, which allows us to do some back-of-the-envelope calcul...
by Mitch Salem
 
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Pilot Reports

THE SKED SERIES PREMIERE REVIEW: “Under the Dome”

  UNDER THE DOME:  Monday 10PM on CBS – Potential DVR Alert Much of CBS’s programming philosophy is built around the steady reliability of its reruns, so on the face of it, the Eye would seem least likely of t...
by Mitch Salem
 
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Articles

The Sked: The Broadcast Season Final Results

With the end of the broadcast season comes a flurry of press releases from the broadcast networks.  FOX had the most to crow about as it won the entire season and the May sweep with Adults 18-49.  FOX’s headline: “...
by Mitch Metcalf
 
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Articles

The Sked: TUESDAY RATINGS June 5

America’s Got Talent was the top-rated program on the broadcast networks again last night with Adults 18-49, averaging a 3.4 rating from 8-9 pm (up from Monday’s 3.2 but down from a 3.7 last Tuesday when AGT aire...
by Mitch Metcalf
 
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Articles

The Sked: Declining Network Ratings — How Bad Are They?

>For the past several weeks, “season low” and “down sharply from last year” have been repeated phrases in our daily ratings posts, mostly for broadcast network programs but also for cable programs, as we...
by Mitch Metcalf
 
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Articles

The Sked: Tuesday Ratings September 25

Tuesday premiered on all four broadcast networks last night, with almost all schedules unveiled entirely intact.  CBS is in first place with a 3.3 preliminary Adult 18-49 rating from 8-11 pm, exactly on target according to our...
by Mitch Metcalf
 
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Articles

THE SKED: 1st Pre-Look At CBS’s New Comedies

>DISCLAIMER: These initial impressions are based on the clips (usually 3-5 minutes) released by the networks to use in their Upfront presentations and for promos.  They’re chosen to sell the show, not to accurately r...
by Mitch Salem
 
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Articles

Broadcast Weekly and Season Averages

Week 39 of the broadcast season (June 11-17) was won handily by ABC with a 3.17 Adult 18-49 rating in prime time, thanks to three high-rated NBA Finals games (Game 1 on Tuesday earned a 6.9 rating, Game 2 on Thursday built to a...
by Mitch Metcalf
 
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Articles

THE SKED: Monday Ratings – Network Scorecard – 9/19/11

> And… they’re off!  The 2011-12 broadcast TV season is underway, and already there are some clear winners and losers. CBS:  Last night was always going to be a good night for the Eye, but the extent of th...
by Mitch Salem
 
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Articles

Weekly & Season to Date Network Ratings: Revised Full Season Forecast

CBS won another week with NCAA basketball tournament games throughout the week and a lot of repeats on the other networks.  NBC’s The Voice returned to the schedule this week, putting NBC in a virtual three-way tie with...
by Mitch Metcalf
 
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Articles

THE SKED: CBS Fall Schedule and Instant Analysis

  When you’re CBS, you don’t have to do much.   J   Let’s take a look, night by night: MONDAY:  CBS confounded expectations by not expanding its comedy presence on Thursdays.  So it was less i...
by Mitch Salem
 
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Articles

SKEDBALL: March Madness through Final Four

Chart updated with persons 2+ audiences for the four games played Saturday April 4, 2015 (the Final Four Round): Telecast 65: TBS/TNT/TRU Saturday 6:00 pm #1-Duke 81 #7-Michigan State 61 (Duke up 36-25 at half) Telecast 66:...
by Mitch Metcalf
 
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The Sked

The Sked: MAY SWEEP UPDATE (7 of 28 nights)

>With a full week of ratings for the May Sweep in (Thursday-Tuesday’s official ratings and Wednesday’s fast national ratings), here’s an early look at the final major ratings sweep period of the broadcast seas...
by Mitch Salem
 
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Articles

AUDIENCE MAP: CBS Primetime

The AUDIENCE MAP series continues with a look at the detailed demographics for CBS’s primetime schedule for this season to date.  As a reminder, the audience shares for 30 distinct gender-age groups are displayed for eac...
by Mitch Metcalf
 
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