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The Sked: SATURDAY Ratings 11.8.2014

DEMOGRAPHIC DETAIL: For each broadcast program (or hour segment), the chart below displays preliminary key advertiser demographics (adult 18-34, 18-49 and 25-54 ratings), audience skews (women 18-49, men 18-49 and adults 50+ s...
by Mitch Metcalf
 
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THE SKED’S SUNDAY NETWORK SCORECARD – 3/24/13

  CBS:  From Mitch Metcalf:  The regular CBS Sunday schedule is on a 45-50 minute slide.  The NCAA tournament ran over to about 7:50 pm (North Carolina vs Kansas).  The 3.8 adult 18-49 rating shown above is an adjusted...
by Mitch Salem
 
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The Sked: Monday Week 7

Another winning Monday night for NBC, although the 4.0 adult 18-49 rating in the preliminary fast nationals is actually at the low end for this season.  CBS, ABC and FOX are back to where they were three weeks ago, before the ...
by Mitch Metcalf
 
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SKEDBALL: March Madness TV Ratings through First Sunday

During the NCAA Basketball Tournament’s Round of 32 Saturday and Sunday, almost every game on each network was in line with ratings for the same games the past few years.  (We do not have result from the CBS games in the...
by Mitch Metcalf
 
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The Sked: Season Ratings Night by Night

Earlier, we saw the season to date ratings for each broadcast network.  Of course, the Monday-Sunday weekly primetime average does not tell the whole story.  Each night of the week has its own character and dynamics.  Here a...
by Mitch Metcalf
 
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THE SKED’S NIELSENWAR CHRONICLES: Week 1

  So:  what do we know now that we didn’t know a week ago? THE SWALLOWS AREN’T RETURNING TO CAPISTRANO.  Generally speaking, the TV season has a dynamic that repeats each year.  Every fall, viewers turn up i...
by Mitch Salem
 
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SKEDBALL: Weekend Sports Ratings

CBS and the other networks carrying March Madness had a very good round three Sunday (round two if you are a purist and don’t count the silly “play in” games as round one).  The CBS tripleheader games yesterd...
by Mitch Metcalf
 
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THE SKED: CBS Joins In the Fun

CBS, as usual the last network to make its decisions known, has issued its first orders for the 2012/13 network season, picking up 2 comedies and 4 dramas. VEGAS was the network’s highest-profile pilot, written by Nichola...
by Mitch Salem
 
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The Sked: NBC’s Post-Olympic Reality

So much for an Olympic after-glow.  After 17 nights of near double-digit young adult ratings, NBC averaged a 1.8 Adult 18-49 rating last night.  After significant on-air promotion during the London Olympics, the two-hour prem...
by Mitch Metcalf
 
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