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The Sked: SUNDAY RATINGS March 18

>Another weak Sunday night on network television.  CBS narrowly won the night with Adults 18-49 in the preliminary fast nationals, thanks to coverage of the NCAA Basketball Tournament until 7:43 pm.  ABC was down from...
by Mitch Metcalf
 
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The Sked: SUNDAY RATINGS March 25

>CBS was up a touch from last week, thanks to high ratings from the NCAA basketball tournament flowing into prime time.  The bad news is that basketball ended at 7:18 pm, so the impact was not as substantial as if the game...
by Mitch Metcalf
 
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THE SKED’S “MAD MEN”-INCLUDED SUNDAY NETWORK SCORECARD – 3/25/12

> Other shows aired last night besides Mad Men. AMC:  Nevertheless, let’s start there.  Early numbers on the MAD MEN premiere give it the show’s biggest audience ever, higher than the season 4 premiere by ...
by Mitch Salem
 
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THE SKED’S 2012/13 FIRST CUT: NBC Needs & Possibilities

> Today Mitch Metcalf, veteran programming executive Ted Frank and I continue our week-long pre-Upfronts look at the challenges facing each of the broadcast networks and their potential strategies for next season.  We̵...
by Mitch Salem
 
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THE SKED’S SUNDAY NETWORK SCORECARD – 4/15/12

> NYC 22 goes down with the ship. CBS:  It was almost a full year ago that CBS announced the arrival of NYC 22 (which has changed titles since then), and after all that time… nobody cared.  The show debuted...
by Mitch Salem
 
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THE SKED’S SUNDAY NETWORK SCORECARD – 4/22/12

> Clip shows aren’t what they used to be. FOX:  The network tipped off that it knew its 25TH ANNIVERSARY SPECIAL wouldn’t be much of an event by airing it on the last pre-Sweeps Sunday of the season.  The ...
by Mitch Salem
 
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THE SKED’S SUNDAY NETWORK SCORECARD – 4/29/12

> A bad night at the Eye. CBS:  It’s lucky for CBS that one of its May Sweeps Sundays will be filled by the Survivor season finale, because the regular line-up is falling apart.  For no clear reason, the season&...
by Mitch Salem
 
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THE SKED’S SUNDAY NETWORK SCORECARD – 5/6/12

      DESPERATE HOUSEWIVES in the home stretch. ABC:  ONCE UPON A TIME aired a strong pre-season finale episode, setting up a big good-vs-evil confrontation next week, and held steady at 3.0 for the 3rd consecut...
by Mitch Salem
 
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THE SKED’S SUNDAY NETWORK SCORECARD – 5/13/12

A fond farewell to Wisteria Lane. ABC:  The bang-up season finale of ONCE UPON A TIME scored a 3.2, its best number in 2 months, sending the series to summer hiatus on a high.  DESPERATE HOUSEWIVES shuffled off its mortal coi...
by Mitch Salem
 
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The Sked

THE SKED: Inside the 18-49 Demographic

>At ShowBuzzDaily we focus mainly on ratings for Adults 18-49, the demographic advertisers are most interested in buying.  But inside that broad group are many important sub-groups, usually broken up into women and men, yo...
by Mitch Salem
 
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THE SKED SUNDAY NETWORK SCORECARD – 5/27/12

    Anyone watching network television last night needs to get an HBO subscription and find AMC on their channel guides, because there were stunning episodes of Mad Men and Game of Thrones on hand, even by those serie...
by Mitch Salem
 
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The Sked: SUNDAY RATINGS March 11

>Many Sunday shows were down from recent weeks last night, with much of the decline attributable to the shift to Daylight Saving Time over the weekend (particularly in the early part of prime time).  However, the drop in C...
by Mitch Metcalf
 
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