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SKEDBALL: March Madness 2016 through Friday 3.18

Through Friday (the second and final day of the Round of 64), the NCAA Men’s Basketball Tournament turned positive for CBS versus the past three years (up +10% in total viewers 2+ and up +7% with persons 18-49), joining T...
by Mitch Metcalf
 
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SKEDBALL: March Madness TV Ratings through Second Sunday

Updated ratings for the NCAA Men’s Basketball Tournament through the second Sunday of March Madness (the Regional Finals). Two games have been added to the CBS averages, and two games have been added to the TBS average. C...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports TV Ratings 4.2-3.2016

The ratings below are household ratings from the 56 television markets with local Nielsen meters for Saturday April 2 and Sunday April 3, 2016. The 56 markets (out of 210 total) cover about 70% of the US television population. ...
by Mitch Metcalf
 
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SKEDBALL: March Madness 2016 through Championship Game

A quiet end to the NCAA Men’s Basketball Tournament, with the Championship Game Monday 4.4.2016 averaging 17.75 million viewers 2+ live+same day on the combination of TBS (with Jim Nantz and the rest of CBS “A”...
by Mitch Metcalf
 
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SKEDBALL: March Madness TV Ratings through Second Thursday

Updated ratings for the NCAA Men’s Basketball Tournament through the second Thursday of March Madness (the first night of the Regional Semifinals). Two games have been added to the CBS averages, and two games have been ad...
by Mitch Metcalf
 
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The Sked: MARCH MADNESS — Ratings Outlook

>March Madness, the NCAA Men’s Basketball Tournament, kicks off this week on CBS and a trio of cable networks (TNT, TBS and TruTV) with University of Kentucky, Michigan State, Syracuse and University of North Carolina the...
by Mitch Metcalf
 
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THE SKED’S THURSDAY NETWORK SCORECARD – 3/21/13

  March Madness takes a toll on American Idol.   CBS:  Per Mitch Metcalf:  The CBS numbers are adjusted fast nationals (ShowbuzzDaily estimates of what the live telecast will look like in the official nationals whe...
by Mitch Salem
 
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SKEDBALL: March Madness through Final Four

Chart updated with persons 2+ audiences for the four games played Saturday April 4, 2015 (the Final Four Round): Telecast 65: TBS/TNT/TRU Saturday 6:00 pm #1-Duke 81 #7-Michigan State 61 (Duke up 36-25 at half) Telecast 66:...
by Mitch Metcalf
 
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SKEDBALL: March Madness TV Ratings through First Sunday

During the NCAA Basketball Tournament’s Round of 32 Saturday and Sunday, almost every game on each network was in line with ratings for the same games the past few years.  (We do not have result from the CBS games in the...
by Mitch Metcalf
 
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SKEDBALL: March Madness 2016 through Thursday 3.24

Updated March Madness through the first night of the Sweet 16 round and with the CBS afternoon games from last Thursday-Sunday.  Both CBS and TBS now down a few percentage point from the last few years in total viewers, with T...
by Mitch Metcalf
 
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SKEDBALL: March Madness Ratings as Sweet 16 Begins

Chart updated with persons 2+ audiences for the four games played Thursday, March 26, 2015 (Day 1 of 2 in Sweet 16 Round): Telecast 53: CBS 7 pm #3-Notre Dame 81 #7-Wichita State 70 (ND up 33-30 at half) Telecast 54: CBS 9:49 p...
by Mitch Metcalf
 
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SKEDBALL: March Madness Ratings Overview

After the “First Four” play-in games, the NCAA Men’s Basketball Tournament really gets going on Thursday with the traditional 64-team format. The chart below illustrates the build in TV audiences as March Madn...
by Mitch Metcalf
 
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SKEDBALL: March Madness through Monday’s National Championship

Chart updated with persons 2+ audience for the National Championship on Monday April 6, 2015: Telecast 67: CBS Monday 9:18 pm #1-Duke 68 #1-Wisconsin 63 (Tied 31-31 at half) CBS struck gold Monday night with an average aud...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports Ratings

CBS and the other networks carrying March Madness had a very good round three Sunday (round two if you are a purist and don’t count the silly “play in” games as round one).  The CBS tripleheader games yesterd...
by Mitch Metcalf
 
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SKEDBALL: March Madness 2016 through Thursday 3.17

Through the first Thursday of the NCAA Men’s Basketball Tournament (better known as March Madness), CBS is down -15% in total viewers (persons 2+) to 3.8 million on average for its two evening games (compared to the avera...
by Mitch Metcalf
 
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