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SHOWBUZZDAILY WEEKEND STUDIO SCORECARD – 1/29/12

> Beware the round-number weekend estimate. OPENINGS:  THE GREY (Open Road) is claiming an even $20M gross for the weekend, which would make tomorrow’s adjusted number starting with “19” no surprise at al...
by Mitch Salem
 
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SHOWBUZZDAILY FRIDAY STUDIO SCORECARD – 1/27/12

> Behold Liam Neeson, King of January. OPENINGS:  THE GREY (Open Road) will easily take the weekend, albeit at a lower level than prior Neeson early-year thrillers.  Given that this one features killer wolves and hypo...
by Mitch Salem
 
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WEEKEND BOXOFFICE: STUDIO SCORECARD – 1/15/12

> Due to the Martin Luther King holiday on Monday, all studios are estimating low Sunday drops, although some are projecting more aggressively than others. UNIVERSAL:  CONTRABAND held almost even on Saturday, which is good...
by Mitch Salem
 
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BIJOU BOXOFFICE: EARLY FRIDAY REPORT

> According to preliminary numbers at Deadline, the weekend is looking auspicious for Mark Wahlberg’s CONTRABAND.  The modestly budgeted thriller (which, however, Universal has been expensively marketing for a solid ...
by Mitch Salem
 
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WEEKEND BOXOFFICE: STUDIO SCORECARD – 1/9/12

> Live by Cinemascore, die by Cinemascore. THE DEVIL INSIDE:  The most hilarious studio event of the last 24 hours has been Paramount‘s frantic attempt to argue that an “F” Cinemascore for THE DEVIL INSID...
by Mitch Salem
 
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WEEKEND BOXOFFICE: EARLY NUMBERS – 1/7/12

> Dateline has preliminary figures for Saturday and the weekend, and as expected, Paramount’s THE DEVIL INSIDE took a significant 25+% hit in its second day, a trend that will no doubt continue as stories of audiences in ...
by Mitch Salem
 
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FRIDAY BOXOFFICE: STUDIO SCORECARD – 1/6/12

> Everyone wanted to go to the movies on the first full weekend of 2012. PARAMOUNT:  The studio went straight to its Paranormal Activity playbook to launch THE DEVIL INSIDE (pre-release screenings, months of buzz), and it ...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: NEW YEAR’S WEEKEND STUDIO SCORECARD – 1/2/12

> As detailed in Mitch Metcalf’s Weekend Boxoffice Report, New Year’s Day wasn’t the bonanza the studios were expecting it to be. PARAMOUNT:  MISSION: IMPOSSIBLE – GHOST PROTOCOL‘s Sunday incr...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: WEEKEND STUDIO SCORECARD – 1/1/12

> With one startling exception and a couple of smaller ones, the holiday crop of movies declined on Saturday and are expected to recover on New Year’s Day. PARAMOUNT:  MISSION: IMPOSSIBLE – GHOST PROTOCOL went ...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: FRIDAY STUDIO SCORECARD – 12/30/11

> As detailed in Mitch Metcalf’s Boxoffice Report, Friday’s numbers were solid but lacking any breakout excitement.  First, let’s take a quick look at the limited-run Oscar hopefuls: THE IRON LADY (Weinst...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: Early Friday Numbers – 12/30/11

> Deadline has initial boxoffice figures for Friday, and if the numbers hold, the results seem to be a healthy amount higher than last year’s Friday before New Year’s, allowing the holiday period–and the year&...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: Wednesday Numbers – 12/29/11

> The boxoffice did more or less what it was supposed to on Wednesday, drifting down 5-10% from Tuesday.  Thursday should be fairly steady, then business should have a bit of a roller-coaster ride:  an increase on Fri...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: Tuesday Numbers – 12/28/11

> The holiday celebrations at the studios may have been a bit premature.   Traditionally, the Tuesday after Christmas sees a 10-20% drop from Monday, and that number becomes the template for the rest of the holiday pe...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: Early Saturday Numbers – 12/24/11

> As is traditionally the case, movie boxoffice declined sharply on December 24, the lowest ebb of the holiday period.  According to Deadline, MISSION: IMPOSSIBLE – GHOST PROTOCOL (Paramount) remains #1, with $5.6M o...
by Mitch Salem
 
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HOLIDAY BOXOFFICE: Friday Studio Scorecard – 12/23/11

> Anyone who thinks the boxoffice isn’t in a slump needs a new prescription for bifocals. Note:  since December 24 is a traditionally deadly day at the boxoffice (closed theatres, family plans)  that would make ...
by Mitch Salem
 
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