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THE SKED: Summer Broadcast Ratings Update August 15-21

>The broadcast week just concluded (August 15-21) was all about NFL preseason football, with FOX winning the week with a 1.8 Adult 18-49 rating and NBC a close second with a 1.6 rating that might round up to a 1.7.  FOX ha...
by Mitch Salem
 
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THE SKED SEASON PREMIERE REVIEW: “Parenthood”

  PARENTHOOD:  Tuesday 10PM on NBC   WHERE WE WERE:  The wedding of Crosby (Dax Shepard) and Jasmine (Joy Bryant), an event long in coming, considering that they’ve been raising Jabbar (Tyree Brown) together a...
by Mitch Salem
 
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THE SKED: NBC Banishes “The Firm”

> It turns out there are some numbers so low that even NBC can’t endure them.  After an inconceivably bad 0.8 rating for THE FIRM last night–lower than most network shows score in reruns, and only 0.1 ahead of ...
by Mitch Salem
 
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The Sked: SUNDAY RATINGS June 3

NBC led the broadcast networks last night with a 1.6 Adult 18-49 rating from 7-11 pm in the preliminary fast nationals, although ESPN’s coverage of the NBA Eastern Conference Finals and HBO’s Game of Thrones are cer...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports Ratings — Tiger Woods Is Winning Again and Viewers Return to Golf

PGA golf was the big winner this weekend (May 11-12, 2013), thanks to a resurgent Tiger Woods, who won his fourth tournament this year at the mini-major TPC in Florida.  NBC was up almost 50% over last year for the weekend cov...
by Mitch Metcalf
 
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THE SKED: “Up All Night” 2.0

> UP ALL NIGHT is a crucially important piece of new programming for NBC this fall, as you can tell from Mitch Metcalf’s Fall Promo Analysis, where it’s the network’s most-promoted new show.  Not only doe...
by Mitch Salem
 
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Weekly & Season to Date Network Ratings

Projected weekly network ratings in prime time (based on four days of official nationals and three days of fast nationals).  CBS racks up another victory (helped by an hour of The Masters spilling into prime time Sunday). Week...
by Mitch Metcalf
 
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Reviews

THE SKED SERIES FINALE REVIEW: “Save Me”

  SAVE ME had a late start, but it managed to be the worst network show to premiere during the 2012-13 season.  Unspeakably self-righteous, smug and narcissistic–and also not remotely funny–it was a series abo...
by Mitch Salem
 
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THE SKED PILOT REPORT: NBC’s “Are You There, Vodka? It’s Me, Chelsea”

> Disclaimer:  Network pilots now in circulation are not necessarily in the form that will air in the Fall.  Pilots are often reedited and rescored, and in some cases even recast or reshot.  So these critiques sh...
by Mitch Salem
 
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The Sked: SUNDAY RATINGS July 1: Olympic Fever Begins to Build

A terrific night for NBC as the Sports division took control of Sunday night from the Entertainment division.  U.S. Olympic Trials coverage of three sports dominated the other networks, posting a 2.5 preliminary Adult 18-49 ra...
by Mitch Metcalf
 
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THE SKED’S NIELSENWAR: The First Back Orders

  NBC understandably wants to shout its early-season good tidings as loudly as possible, and to that end it’s given very quick back orders (9 additional episodes on top of the 13-episode initial order) to REVOLUTION,...
by Mitch Salem
 
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SKEDBALL: Weekend Sports Ratings Bowl

SUNDAY SPORTS.  The second game of an NBA doubleheader on ABC drew decent ratings Sunday (Lakers at Heat), hitting a 5.0 household rating and 10 share in the 54 markets which were able to be measured over the weekend.  (The b...
by Mitch Metcalf
 
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THE SKED: NBC All-In On “Up All Night”

> What’s better than a back order?  An extra back order.  NBC has increased its order for UP ALL NIGHT by 2 additional episodes, making for a total of 24 in the season.  Probably this indicates little more ...
by Mitch Salem
 
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THE SKED FALL TRAILER REVIEW: NBC’s “Guys With Kids”

          GUYS WITH KIDS:  Wednesday 8:30PM on NBC   WHAT IT’S SAYING:  Everyone loves Judd Apatow movies, right?  Irreverent guys who hang out together and give each other crap?   Becaus...
by Mitch Salem
 
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The Sked: MAY SWEEP — (ALMOST) FINAL RESULTS

The May Sweep is almost in the books (official ratings for April 26-May 22 and fast national ratings for May 23), and FOX will finish #1 with the 2.4 rating we expected.  ABC closed well in the final few nights as CBS was in f...
by Mitch Metcalf
 
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