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THE SKED: SHOWBUZZDAILY’S FALL 2011/12 FRIDAY TV SCHEDULE

> Welcome to ShowbuzzDaily’s coverage of the upcoming TV schedules for the 2011/12 TV season!  Above you see our guide to what to expect on Friday nights this Fall:  the numbers are our projected Adults 18-49 ra...
by Mitch Salem
 
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THE SKED: SHOWBUZZDAILY’S FALL 2011/12 MONDAY TV SCHEDULE

> Welcome to ShowbuzzDaily’s coverage of the upcoming TV schedules for the 2011/12 TV season!  Above you see our guide to what to expect on Monday nights this Fall:  the numbers are our projected Adults 18-49 ra...
by Mitch Salem
 
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THE SKED’S TV NEWS AND NOTES: Salt Lake City Tries To Shut Down NBC’s “Playboy Club”

>It’s no big surprise that NBC’s station in Salt Lake City (KSL, which is owned by the Mormon church) will not carry Playboy Club this fall.  Similarly, this station does not clear Saturday Night Live (either i...
by Mitch Salem
 
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Word of Mouth: Measuring What You Think

>Word of Mouth is the most powerful and trusted form of marketing in many industries, not least film and television.  Good Word of Mouth can save a movie or make it a surprise hit, whether it’s The 40-Year Old Virgin...
by Mitch Metcalf
 
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The Sked: Thursday Ratings September 20 — NBC Thursday…Yikes

NBC Thursday premiered last night, landing in third place with a 1.5 Adult 18-49 rating from 8-11 pm.  A premiere night is often one of the highest rated nights of the year, especially when facing two networks in repeats like ...
by Mitch Metcalf
 
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Rejoice! Baseball Coverage on TV to Radically Improve

Baseball fans around the country were treated to some wonderful news yesterday: FOX Sports analyst Tim McCarver announced his retirement during a typically long-winded conference call filled with the false humility that is his...
by Mitch Metcalf
 
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The Sked: CABLE RATINGS September 20-26

>The power of the NFL is in full display in this week’s top cable program chart.  ESPN’s Monday Night Football game featuring the Dallas Cowboys at the Washington Redskins scored a mammoth 7.2 Adult 18-49 ratin...
by Mitch Metcalf
 
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THE SKED: New Fall Show On-Air Promotion — September 6 Update

>With network on-air promotion activity tracked in hit summer shows (those near or above a 2.0 Adult 18-49 rating) for about seven weeks since mid-July, the networks’ promotional priorities are summarized below....
by Mitch Salem
 
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UPDATED: The Cycle of Failure (and Success) at a TV Network — Or How Matlock Replaced The Office and SVU Last Night

  UPDATE:  The Hollywood Reporter followed up on our story, and interviewed WKYC’s General Manager, who claims that the Matlock preemptions (which will continue next week), are merely to make up for the fact that th...
by Mitch Metcalf
 
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THE SKED: MONDAY Ratings September 19

>Two and a Half Men premiered with a 10.3 Adult 18-49 rating, about equal to a good Sunday Night Football game but not at the level of an AFC Championship game, as CBS head Les Moonves boldly predicted.  Nonetheless, this ...
by Mitch Metcalf
 
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THE SKED: Cable Ratings September 13-19

> On cable this past week, NFL football was again the top-rated program, and Jersey Shore was in second place, as usual.  But tying for second was the Comedy Central Roast of Charlie Sheen, which aired 30 minutes after the...
by Mitch Metcalf
 
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Broadcast Network Weekly and Summer Averages

Broadcast television quickly returned to normal the week ending Sunday night, the first full week after the Summer Olympics. FOX won the quiet week of August 13-19 with a preliminary 1.65 Adult 18-49 rating. Once again, the Gor...
by Mitch Metcalf
 
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The Sked: Monday Week Four

NBC Monday moved up again, a 4.3 Adult 18-49 prime time rating in the fast nationals (probably a 4.4 in the official nationals). CBS and ABC are even with recent weeks.  FOX earned a 1.3 in the fast nationals for Game 2 of St ...
by Mitch Metcalf
 
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SKEDBALL: Weekend Sports Ratings Bowl

FOX had a very strong NFL Sunday doubleheader.  The late afternoon time period (4:30 pm ET games) was the highest-rated of the four slots (as usual) with a 14.8 household rating in the 56 metered-markets that cover 70% of the ...
by Mitch Metcalf
 
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Cable (and Broadcast) Ratings: The Week to Date

Here is how the week is shaping up for the top cable telecasts (in bold) and top broadcast programs (in regular type) for this week through Thursday, ranked by adult 18-49 rating.  The complete ranking for last week is provide...
by Mitch Metcalf
 
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