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Behind the US/Worldwide Weekend Box Office – 8.12.2018

  OPENINGS:  THE MEG (Gravity/Warners) had a fair hold on Saturday, down 2%, which brought it to a $44.5M weekend.  That’s 83% better than Skyscraper‘s start, and 27% better than Rampage, and with no new dire...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 2/18/2018

  OPENINGS:  Disney is the land where dreams come true, but not even their wizards could have imagined the scale of BLACK PANTHER (Marvel/Disney), which has crashed through all expectations–not just as a big-budget ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1.7.2018

  OPENINGS:  By horror movie standards, INSIDIOUS: THE LAST KEY (Blumhouse/Universal) didn’t collapse on Saturday (down 13%), and that propelled it to a very solid $29.3M weekend, which among horror product in that ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11.19.2017

  OPENINGS:  Could JUSTICE LEAGUE (RatPac/DC/Warners) actually lose money?  That possibility exists after a worldwide opening (except Japan, not a huge superhero market) that hit only $281.5M, a number that sounds big on...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 11.12.2017

  OPENINGS:  In the US, DADDY’S HOME 2 (Paramount) eked out a victory among the newcomers at $30M, thanks to a 6% family audience bump on Saturday.  That’s still 22% below the opening for the first Daddy̵...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 10.29.2017

  OPENINGS:  JIGSAW (Lionsgate) had a better Saturday hold than Saw VI (down 21% instead of 32%), and that saved it from having the lowest opening weekend of the franchise.  However, its $16.3M start is still far below t...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 8.6.2017

  OPENINGS:  Not much changed between Friday’s results and weekend studio estimates.  THE DARK TOWER (MRC/Columbia/Sony) was unsurprisingly frontloaded between fans of the novels and bad word of mouth, and it dropp...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 7.2.2017

  OPENINGS:  DESPICABLE ME 3 (Illumination/Universal) is the latest franchise to underdeliver this summer, with a 3-day studio estimate of $75.4M in the US.  That’s far below the $115.7M opening of Minions, and it ...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.25.2017

  OPENINGS:  For a Wednesday opening, TRANSFORMERS: THE LAST KNIGHT (Huahua/Paramount) had a fairly good 27% Saturday bump in the US (by comparison, 2011’s Dark of the Moon went up just 5% on its parallel day), whic...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.18.2017

  OPENINGS:  Despite the advantage of a Father’s Day weekend start, CARS 3 (Pixar/Disney) had the lowest opening of its franchise with $53.5M, 19% below Cars 2, and even 11% behind 2006’s original Cars.  It&#...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 6.4.2017

  OPENINGS:  WONDER WOMAN (RatPac/Wanda/Ten Cent/DC/Warners) is a big win with $100.5M in the US, and for the DC franchise, the 93% at Rotten Tomatoes may be almost as important a number.  It’s also worth noting th...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 4.23.2017

  Note:  Holdover titles tended to decline less than usual because comparisons include last week’s Easter Sunday. OPENINGS:  BORN IN CHINA (Disney) was at the top of an unimpressive group of debuts this weekend wit...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 03.19.2017

  OPENINGS:  According to published reports, Emma Watson’s deal on BEAUTY & THE BEAST (Disney) starts at a $3M base, but rises to $15M if the film reaches around $750M worldwide.  It seems like Watson can safel...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 3.12.2017

  OPENINGS:  KONG: SKULL ISLAND (Legendary/Tencent/Warners) is playing as a quasi-family movie, perhaps in response to the R-rated Logan and Get Out.  That gave it a much more muscular Saturday than similar big-budget mo...
by Mitch Salem
 
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Behind the US/Worldwide Weekend Box Office – 1/22/17

  OPENINGS:  Things couldn’t have gone better for M. Night Shyamalan’s SPLIT (Blumhouse/Universal).  It built on its strong Friday with a 13% bump, extremely good for a horror movie, and is estimating $40.2M ...
by Mitch Salem
 
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